COURSE INFORMATON
Course Title Code Semester L+P Hour Credits ECTS
PUBLİCK Relatıons * YLY   213 3 2 3 3

Prerequisites and co-requisites
Recommended Optional Programme Components None

Language of Instruction Turkish
Course Level Short Cycle Programmes (Associate's Degree)
Course Type
Course Coordinator Lec. Erbil RADAVUŞ
Instructors
Öğr. Gör.ERBİL RADAVUŞ1. Öğretim Grup:A
 
Assistants
Goals
students will gain competencies in making public relations activities.
Content
General aims, functions and responsibilities, public relations message , with the public and media relations, sponsorship.

Learning Outcomes
-


Course's Contribution To Program
NoProgram Learning OutcomesContribution
12345
1
Have theoretical and practical knowledge about the local government area.
2
Strategies related to the field, have knowledge of methods and techniques of measurement and evaluation.
3
Evaluate the accuracy and timeliness of information about the site.
4
Identifying information about the area, it is able to identify and solve this purpose and apply appropriate methods and techniques
5
Events and facts about the area can be examined using the theoretical and practical knowledge gained by scientific methods and techniques.
6
Evaluate and interpret the data it has obtained.
7
Problems can recognize, analyze and develop solutions based on edebilir.kanıt.
8
Activities related to the field can execute independently. It should take responsibility for solving the problems encountered as an individual and a team member.
9
Evaluate the basic level of knowledge and skills gained in the field.
10
inquisitive and would investigator.
11
Life-long learning will win
12
With the degree of using Turkish language skills
13
Thought it was in line with the basic information on issues related to local government can express written and oral.
14
        Al the field will be level enough to have knowledge of a foreign language.
15
         To have knowledge and consciousness about Atatürk Principles and History of Turkish Revolution
16
         Software and hardware required to use Al MySpace.
17
Board and management concepts and functions of the job, knows issues such properties  
18
Under the authority of elected political representatives, retains the overall benefit of society.   
19
The universality of social rights, social justice , quality and environmental protection have sufficient awareness of ethical issues and cultural values.                 

Course Content
WeekTopicsStudy Materials _ocw_rs_drs_yontem
1 The definition of public relations and its main field of activity lecturing, discusion
2 The History of public relations in Turkey and worldwide lecturing, discusion
3 The fields related to public relations (communication, marketing, publicity, management) lecturing, discusion
4 The basic models of public relations. lecturing, discusion
5 Recognition and promotion in public relations lecturing, discusion
6 Two way in public relations: internal and external public relations. lecturing, discusion
7 The target audience in public relations and its importance lecturing, discusion
8 Mid-Term Exam lecturing, discusion
9 The basic campagne process in public relations. lecturing, discusion
10 The basic instruments in public relations (writing, broadcasting). lecturing, discusion
11 Organization in public relations: public relations departments. lecturing, discusion
12 Public relations agencies and their structures. lecturing, discusion
13 Organization in public relations: public relations departments. lecturing, discusion
14 Organization in public relations: public relations departments. lecturing, discusion
15 Public relations agencies and their structures. lecturing, discusion
16-17 Term Exams lecturing, discusion

Recommended or Required Reading
Textbook
Additional Resources