|Course Title||Code||Semester||L+P Hour||Credits||ECTS|
|PUBLİCK Relatıons *||YLY 213||3||2||3||3|
|Prerequisites and co-requisites|
|Recommended Optional Programme Components||None|
|Language of Instruction||Turkish|
|Course Level||Short Cycle Programmes (Associate's Degree)|
|Course Coordinator||Lec. Erbil RADAVUŞ|
students will gain competencies in making public relations activities.
General aims, functions and responsibilities, public relations message , with the public and media relations, sponsorship.
|Course's Contribution To Program|
|No||Program Learning Outcomes||Contribution|
Have theoretical and practical knowledge about the local government area.
Strategies related to the field, have knowledge of methods and techniques of measurement and evaluation.
Evaluate the accuracy and timeliness of information about the site.
Identifying information about the area, it is able to identify and solve this purpose and apply appropriate methods and techniques
Events and facts about the area can be examined using the theoretical and practical knowledge gained by scientific methods and techniques.
Evaluate and interpret the data it has obtained.
Problems can recognize, analyze and develop solutions based on edebilir.kanıt.
Activities related to the field can execute independently. It should take responsibility for solving the problems encountered as an individual and a team member.
Evaluate the basic level of knowledge and skills gained in the field.
inquisitive and would investigator.
Life-long learning will win
With the degree of using Turkish language skills
Thought it was in line with the basic information on issues related to local government can express written and oral.
Al the field will be level enough to have knowledge of a foreign language.
To have knowledge and consciousness about Atatürk Principles and History of Turkish Revolution
Software and hardware required to use Al MySpace.
Board and management concepts and functions of the job, knows issues such properties
Under the authority of elected political representatives, retains the overall benefit of society.
The universality of social rights, social justice , quality and environmental protection have sufficient awareness of ethical issues and cultural values.
|1||The definition of public relations and its main field of activity||lecturing, discusion|
|2||The History of public relations in Turkey and worldwide||lecturing, discusion|
|3||The fields related to public relations (communication, marketing, publicity, management)||lecturing, discusion|
|4||The basic models of public relations.||lecturing, discusion|
|5||Recognition and promotion in public relations||lecturing, discusion|
|6||Two way in public relations: internal and external public relations.||lecturing, discusion|
|7||The target audience in public relations and its importance||lecturing, discusion|
|8||Mid-Term Exam||lecturing, discusion|
|9||The basic campagne process in public relations.||lecturing, discusion|
|10||The basic instruments in public relations (writing, broadcasting).||lecturing, discusion|
|11||Organization in public relations: public relations departments.||lecturing, discusion|
|12||Public relations agencies and their structures.||lecturing, discusion|
|13||Organization in public relations: public relations departments.||lecturing, discusion|
|14||Organization in public relations: public relations departments.||lecturing, discusion|
|15||Public relations agencies and their structures.||lecturing, discusion|
|16-17||Term Exams||lecturing, discusion|
|Recommended or Required Reading|