TÜRKÇE
ENGLISH
Information
| Code | SRS473 |
| Name | World Ceramic Market Analysis |
| Semester | 7. Semester |
| Duration (T+A) | 2-0 (T-A) (17 Week) |
| ECTS | 2 ECTS |
| National Credit | 2 National Credit |
| Teaching Language | Türkçe |
| Level | Lisans Dersi |
| Type | Normal |
| Mode of study | Yüz Yüze Öğretim |
| Catalog Information Coordinator | Prof. Dr. MEHMET CİHAN YAVUZ |
Course Goal
To give information about the ceramics industry in the world markets and to introduce up-to-date information sources about main producers, competitors and consumer markets.
Course Content
Usage areas of ceramic materials, consumer ceramic products, industrial ceramic products, manufacturers, competition, raw material sources, production technologies, production scales, competition tools used in the ceramic market, comparative SWOT analysis.
Course Precondition
None
Resources
Torlak, Ömer and Özmen, Müjdat (2013), Principles of Marketing, Anadolu University
Notes
Ceramic International Markets Sectoral Reports
Course Learning Outcomes
| Order | Course Learning Outcomes |
|---|---|
| LO01 | Explains marketing and market concepts |
| LO02 | Analizes ceramic market and economics |
| LO03 | Differentiates consumer and industrial ceramic markets |
| LO04 | Lists manufacturers in the world ceramic markets and tools of competition |
| LO05 | Recalls raw materials, production and design technologies, innovation and ARGE tools are common in the world ceramic markets. |
| LO06 | Recognizes the basic trends that guide the world ceramic market and develops market forecasts for the future. |
Relation with Program Learning Outcome
| Order | Type | Program Learning Outcomes | Level |
|---|---|---|---|
| PLO01 | Bilgi - Kuramsal, Olgusal | He has social, scientific, artistic, professional, ethical and responsibility awareness. | |
| PLO02 | Bilgi - Kuramsal, Olgusal | Reaches knowledge, directs and constructs | 4 |
| PLO03 | Beceriler - Bilişsel, Uygulamalı | Interprets, evaluates and analyzes data by using the theoretical and applied knowledge and develops solutions based on research and evidence. | 5 |
| PLO04 | Beceriler - Bilişsel, Uygulamalı | Uses information and communication technologies at the minimum level of European computer license. | |
| PLO05 | Beceriler - Bilişsel, Uygulamalı | Uses time efficiently and planned. | |
| PLO06 | Beceriler - Bilişsel, Uygulamalı | They have the ability to work effectively individually and in groups, to take responsibility. | |
| PLO07 | Beceriler - Bilişsel, Uygulamalı | He has the self-confidence and ability to communicate orally, in writing and visually. | |
| PLO08 | Beceriler - Bilişsel, Uygulamalı | Developed dexterity and eye coordination | |
| PLO09 | Beceriler - Bilişsel, Uygulamalı | Follows the social and universal effects and changes related to art and design | 4 |
| PLO10 | Beceriler - Bilişsel, Uygulamalı | It works in harmony with the different disciplines it needs in its field of expertise and project. | |
| PLO11 | Beceriler - Bilişsel, Uygulamalı | Perceives multidimensionally, embodies sensory perception | |
| PLO12 | Yetkinlikler - Bağımsız Çalışabilme ve Sorumluluk Alabilme Yetkinliği | He has the ability to monitor developments with lifelong learning awareness and constantly renew itself. | |
| PLO13 | Yetkinlikler - Bağımsız Çalışabilme ve Sorumluluk Alabilme Yetkinliği | He is proficient in art theory, aesthetics and philosophy of art. | |
| PLO14 | Yetkinlikler - Öğrenme Yetkinliği | The ability to think critically, develop creative and original ideas has developed. | 4 |
| PLO15 | Yetkinlikler - Öğrenme Yetkinliği | Uses theoretical and applied knowledge appropriate to the field of expertise and subject efficiently. | 4 |
| PLO16 | Yetkinlikler - Bağımsız Çalışabilme ve Sorumluluk Alabilme Yetkinliği | In addition to their professional development, they constantly improve themselves by determining their educational needs in scientific, cultural, artistic and social fields in line with their interests and abilities. | |
| PLO17 | Yetkinlikler - Alana Özgü Yetkinlik | Turns concepts into original works of art | |
| PLO18 | Yetkinlikler - Öğrenme Yetkinliği | Defines and interprets the problem correctly, finds creative, original, aesthetic, artistic and technical solutions to the problem. | 5 |
| PLO19 | Yetkinlikler - Öğrenme Yetkinliği | Has knowledge, skills and experience in using different materials, production methods and techniques | |
| PLO20 | Yetkinlikler - Öğrenme Yetkinliği | Evaluates the technical and technological manufacturability of the designed project |
Week Plan
| Week | Topic | Preparation | Methods |
|---|---|---|---|
| 1 | Introduction, Course Introduction and Market Concept | Reading lecture notes and web pre-search about the topic | Öğretim Yöntemleri: Anlatım, Soru-Cevap, Tartışma, Bireysel Çalışma |
| 2 | Ceramic Economy | Reading lecture notes and web pre-search about the topic | Öğretim Yöntemleri: Anlatım, Soru-Cevap, Tartışma, Bireysel Çalışma |
| 3 | Ceramic Products and Usage Areas | Reading lecture notes and web pre-search about the topic | Öğretim Yöntemleri: Anlatım, Soru-Cevap, Tartışma, Bireysel Çalışma |
| 4 | Consumer Ceramic Products and Markets | Reading lecture notes and web pre-search about the topic | Öğretim Yöntemleri: Anlatım, Soru-Cevap, Tartışma, Bireysel Çalışma |
| 5 | Industrial Ceramic Products and Markets | Reading lecture notes and web pre-search about the topic | Öğretim Yöntemleri: Anlatım, Soru-Cevap, Tartışma, Bireysel Çalışma |
| 6 | Ceramic producers in the world and competition structure | Reading lecture notes and web pre-search about the topic | Öğretim Yöntemleri: Anlatım, Soru-Cevap, Tartışma, Bireysel Çalışma |
| 7 | Competition Tools in Ceramic Market | Reading lecture notes and web pre-search about the topic | Öğretim Yöntemleri: Anlatım, Soru-Cevap, Tartışma, Bireysel Çalışma |
| 8 | Mid-Term Exam | Reading lecture notes | Ölçme Yöntemleri: Yazılı Sınav, Ödev |
| 9 | Ceramic Raw Materials and Suppliers | Reading lecture notes and web pre-search about the topic | Öğretim Yöntemleri: Anlatım, Soru-Cevap, Tartışma, Bireysel Çalışma |
| 10 | Ceramic Manufacturing and Design Technologies | Reading lecture notes and web pre-search about the topic | Öğretim Yöntemleri: Anlatım, Soru-Cevap, Tartışma, Bireysel Çalışma |
| 11 | Economics of the scale of ceramics | Reading lecture notes and web pre-search about the topic | Öğretim Yöntemleri: Anlatım, Soru-Cevap, Tartışma, Bireysel Çalışma |
| 12 | Innovation and ARGE in the Ceramic Industry | Reading lecture notes and web pre-search about the topic | Öğretim Yöntemleri: Anlatım, Soru-Cevap, Tartışma, Bireysel Çalışma |
| 13 | Branding in Ceramic Sector | Reading lecture notes and web pre-search about the topic | Öğretim Yöntemleri: Anlatım, Soru-Cevap, Tartışma, Bireysel Çalışma |
| 14 | Trending Trends in the Ceramic Industry | Reading lecture notes and web pre-search about the topic | Öğretim Yöntemleri: Anlatım, Soru-Cevap, Tartışma, Bireysel Çalışma |
| 15 | Future of Ceramic Industry | Reading lecture notes and web pre-search about the topic | Öğretim Yöntemleri: Anlatım, Soru-Cevap, Tartışma, Bireysel Çalışma |
| 16 | Final Exam | Reading lecture notes | Ölçme Yöntemleri: Yazılı Sınav |
| 17 | Final Exam | Reading lecture notes | Ölçme Yöntemleri: Yazılı Sınav |
Student Workload - ECTS
| Works | Number | Time (Hour) | Workload (Hour) |
|---|---|---|---|
| Course Related Works | |||
| Class Time (Exam weeks are excluded) | 14 | 2 | 28 |
| Out of Class Study (Preliminary Work, Practice) | 14 | 1 | 14 |
| Assesment Related Works | |||
| Homeworks, Projects, Others | 0 | 0 | 0 |
| Mid-term Exams (Written, Oral, etc.) | 1 | 4 | 4 |
| Final Exam | 1 | 8 | 8 |
| Total Workload (Hour) | 54 | ||
| Total Workload / 25 (h) | 2,16 | ||
| ECTS | 2 ECTS | ||