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Information
| Unit | KOZAN FACULTY OF BUSINESS MANAGEMENT |
| BUSINESS ADMINISTRATION PR. | |
| Code | BAC429 |
| Name | Business Communication |
| Term | 2017-2018 Academic Year |
| Semester | 7. Semester |
| Duration (T+A) | 3-0 (T-A) (17 Week) |
| ECTS | 4 ECTS |
| National Credit | 3 National Credit |
| Teaching Language | Türkçe |
| Level | Belirsiz |
| Type | Normal |
| Label | E Elective |
| Mode of study | Yüz Yüze Öğretim |
| Catalog Information Coordinator | Doç. Dr. AYŞE İPEK KOCA BALLI |
| Course Instructor |
The current term course schedule has not been prepared yet.
|
Course Goal / Objective
To provide students with required writing, reading, speaking and listening skills in order to enhance their problem-solving and teamwork capabilities within organizational settings.
Course Content
Business communication concepts, importance of business communication, different kinds of communication, message communicating, report writing, building resumes, presentation skills
Course Precondition
Resources
Notes
Course Learning Outcomes
| Order | Course Learning Outcomes |
|---|---|
| LO01 | Gain understanding about the fundementals of business communication |
| LO02 | Learn how to plan, compose and edit business messages |
| LO03 | Perform tasks concerning direct requests, routine, good news, bad news and persuasive messages |
| LO04 | Understand how to prepare for short and long reports |
| LO05 | Write resumes and cover letters as well as prepare for job interviews |
| LO06 | Performs oral presentations and speeches |
Relation with Program Learning Outcome
| Order | Type | Program Learning Outcomes | Level |
|---|---|---|---|
| PLO01 | - | List and define the concepts of business management, and explain their relations to each other | |
| PLO02 | - | List and define the fundamental conceptual models, numerical and statistical techniques of business administartion and identify their advantages and disadvantages. | |
| PLO03 | - | List and define the relationship between the basic concepts of economy and business management ; indicate the strong and weak sides of each method. | |
| PLO04 | - | Explain how to create the fundamental conceptual models and how to apply numerical and statistical techniques that are used in business administration. | |
| PLO05 | - | Explain how to interpret the results gathered through the application and/or implementation of conceptual models and/or numerical and statistical methods of business management. | |
| PLO06 | - | Determine appropriate methods to solve business problems | |
| PLO07 | - | Evaluate the results that are obtained from applications of business management methods | |
| PLO08 | - | Use the basic numerical and statistical softwares | |
| PLO09 | - | Use the basic enterprise resource planning (ERP) softwares | |
| PLO10 | - | Take initiative individually or/and as a member of a team, lead and work effectively | |
| PLO11 | - | As well as professional development, improve him-/herself continuously in scientific, social, cultural and artistic fields according to his/her interests and abilities, identifying needs of learning. | |
| PLO12 | - | Follow latest developments in the field, and sustain personal and professional development with the awareness of the necessity of life long learning | |
| PLO13 | - | Use different resources in accordance with academic principles, synthesize the data gathered, and present them effectively in an unfamiliar field. | |
| PLO14 | - | Use Turkish and at least one foreign language in accordance with the requirements in academic and business context | |
| PLO15 | - | Perceive and interpret the feelings, ideas and behaviours of people appropriately, and express himself/herself accurately in written or oral format | |
| PLO16 | - | Question traditional approaches, methods and implementations; develop and implement alternative methods when required | |
| PLO17 | - | Recognize and apply social, scientific and professional ethical values. | |
| PLO18 | - | Determine the most appropriate approaches, implementations and methods of business management considering sectors, their sizes, resources, cultures, goals and objectives | |
| PLO19 | - | Monitor external factors such as industrial structures, competition, technologies, economics, politics, cultures that affects the activities of businesses and interpret their impact on businesses |
Week Plan
| Week | Topic | Preparation | Methods |
|---|---|---|---|
| 1 | Communicating successfully in organizations and understanding business communications | Reading relevant chapters | |
| 2 | Communication process | Reading relevant chapters | |
| 3 | Cultural differences and communication | Reading relevant chapters | |
| 4 | Planning business messages | Reading relevant chapters | |
| 5 | Planning business messages | Reading relevant chapters | |
| 6 | Correcting business mesages | Reading relevant chapters | |
| 7 | Writing bad news and persuasive messages | Reading relevant chapters | |
| 8 | Mid-term | Studying for exam | |
| 9 | Writing bad news and persuasive messages | Reading relevant chapters | |
| 10 | Short messages | Reading relevant chapters | |
| 11 | Planning long reports | Reading relevant chapters | |
| 12 | Resumes | Reading relevant chapters | |
| 13 | Job interviews | Reading relevant chapters | |
| 14 | Listening, interviewing and conducting meetings; Giving speeches and oral presentations | Reading relevant chapters | |
| 15 | Giving speeches and oral presentations | Reading relevant chapters | |
| 16 | Final | Studying for exam | |
| 17 | Final | Studying for exam |