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Information
| Unit | FACULTY OF COMMUNICATION |
| RADIO, TELEVISION AND CINEMA PR. | |
| Code | RTS207 |
| Name | Mass Communication Theories |
| Term | 2018-2019 Academic Year |
| Semester | 3. Semester |
| Duration (T+A) | 3-0 (T-A) (17 Week) |
| ECTS | 4 ECTS |
| National Credit | 3 National Credit |
| Teaching Language | Türkçe |
| Level | Lisans Dersi |
| Type | Normal |
| Label | C Compulsory |
| Mode of study | Yüz Yüze Öğretim |
| Catalog Information Coordinator | Doç. Dr. ÖZGÜR İLKE ŞANLIER |
| Course Instructor |
Doç. Dr. SEVDA ÜNAL
(Güz)
(A Group)
(Ins. in Charge)
|
Course Goal / Objective
1. To examine the main theories and theorists in the area of communication. 2. To detect the influence of American tradition that has laid the foundation in the area of communication. 3. To be able to put forth the effects of the dominant paradigms and theoretical approaches on science, education and the other areas of social life. 4. To be able to synthesize the relationships between theory and practice. 5. To reveal what kind of solutions the theories can present for the social problems. 6. To make the inter-disciplines quality of communication visible by revealing the different areas of social sciences like history, sociology and psychology on the communication theories. 7. To analyze the relationships between communication theories and social structure. 8. To be able to conduct the readings of the theoretical approaches within the mainstream approaches critically.
Course Content
In this course will be discussed mass communication theories. Normative individualism theory, System Theory, Critical Theory, Frankfurt School, The School of Birmingham, Structuralism, Social-psychological and epistemological approaches in communication and mass communication; theories about the effect and usage of mass communication media; theoretical approaches and theories about media.
Course Precondition
Yok
Resources
Notes
Course Learning Outcomes
| Order | Course Learning Outcomes |
|---|---|
| LO01 | Defines the concepts of theory and model |
| LO02 | Explains liberal and critical theoretical approaches. |
| LO03 | Discusses the mainstream mass communication theories |
| LO04 | Discusses the critical communcation theories |
| LO05 | Analyzes the historical and contextual similarities and distinctions between theories |
Relation with Program Learning Outcome
| Order | Type | Program Learning Outcomes | Level |
|---|---|---|---|
| PLO01 | - | To be able to acquire the skills to think theoretically and to evaluate in the field of cinema, television and radio | 5 |
| PLO02 | - | To develop skills to do research and apply different areas of social sciences to professsional practices | 4 |
| PLO03 | - | To educate qualified employee for production and administration in the field of cinema and television | 0 |
| PLO04 | - | To acquire skills to solve problems with a scientific approach in the areas of radio, television and cinema. | 4 |
| PLO05 | - | To acquire skills to express ideas and feelings by realizing written, oral and visual texts. | 0 |
| PLO06 | - | To acquire skills to produce films and to make programs for radio, television and cinema | 0 |
| PLO07 | - | To be able to use communication technologies to follow changes and to improve oneself in this respect | 4 |
| PLO08 | - | To acquire creativeness, to use initiatives and to be able to act independently | 0 |
| PLO09 | - | To follow the national and international contemporary issues and to acquire the skills to evaluate | 5 |
| PLO10 | - | To acquire skills to work in coordination with and within a team in the process of production for radio, television and cinema. | 0 |
| PLO11 | - | To acquire knowledge and skills about radio and television administration | 0 |
| PLO12 | - | To build up a general knowledge for professionals, working in the radio, television and cinema sectors. | 5 |
Week Plan
| Week | Topic | Preparation | Methods |
|---|---|---|---|
| 1 | Information will be given about the purpose and content of the course, concepts of the model and theories will be explained | Reading - İrfan Erdoğan, Korkmaz Alemdar, Öteki Kuram, 3. bs., Ankara, Erk, 2012 | |
| 2 | Authoritarian theory and liberal theory will be described | Reading - Raşit Kaya, Kitle İletişim Sistemleri, Ankara: Teori Yayınları, 1985 | |
| 3 | Socialist theory and pluralist democratic theory will be described | Reading - Denis McQuail, Sven Windahl, İletişim Modelleri, çev. Konca Yumlu, Ankara: İmge, 2010 | |
| 4 | Developmental theory and the theory of social responsibility will be discussed. | Reading - W. J. Severin ve James W. Tankard, İletişim Kuramları: Kökenleri, Yöntemleri ve KİA'da Kullanımı çev. Ali Atıf Bir, Serdar Sever, Eskişehir Anadolu Üniversitesi Yayınları, 1994 | |
| 5 | Conservative schools's theories will be discussed (Mainstream approach) | Reading - Füsun Alver, Gazetecilik Bilimi ve Kuramları, İstanbul: Kalkedon Yay., 2011 | |
| 6 | The main stream communication theories will be explained | Reading - Ünsal Oskay, Kitle Haberleşme Teorilerine Giriş, 5. bs., İstanbul: Der, 2000 | |
| 7 | The main stream communication theories will be explained | Reading | |
| 8 | Mid-Term Exam | Reading | |
| 9 | Horkheimer who was a member of the Frankfurt School, will be discussed | Reading | |
| 10 | Adorno who was a member of the Frankfurt School, will be discussed | Reading | |
| 11 | Members of the Frankfurt School (E.Fromm /J.Habermas) approaches will be discussed | Reading | |
| 12 | Economy political theory will be examined. | Reading | |
| 13 | Cultural studies will be examined. | Reading | |
| 14 | The concepts of hegemony, ideology and representation will be disscussed | Reading | |
| 15 | General review of course will be made | Reading | |
| 16 | Term Exams | Reading | |
| 17 | Term Exams | Reading |
Assessment (Exam) Methods and Criteria
| Assessment Type | Midterm / Year Impact | End of Term / End of Year Impact |
|---|---|---|
| 1. Midterm Exam | 100 | 40 |
| General Assessment | ||
| Midterm / Year Total | 100 | 40 |
| 1. Final Exam | - | 60 |
| Grand Total | - | 100 |
Student Workload - ECTS
| Works | Number | Time (Hour) | Workload (Hour) |
|---|---|---|---|
| Course Related Works | |||
| Class Time (Exam weeks are excluded) | 14 | 3 | 42 |
| Out of Class Study (Preliminary Work, Practice) | 14 | 3 | 42 |
| Assesment Related Works | |||
| Homeworks, Projects, Others | 0 | 0 | 0 |
| Mid-term Exams (Written, Oral, etc.) | 1 | 7 | 7 |
| Final Exam | 1 | 18 | 18 |
| Total Workload (Hour) | 109 | ||
| Total Workload / 25 (h) | 4,36 | ||
| ECTS | 4 ECTS | ||