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Information
| Unit | INSTITUTE OF SOCIAL SCIENCES |
| BUSINESS ADMINISTRATION (MASTER) (WITHOUT THESIS) (EVENING EDUCATION) | |
| Code | MG27705 |
| Name | Strategic Management |
| Term | 2018-2019 Academic Year |
| Term | Spring |
| Duration (T+A) | 3-0 (T-A) (17 Week) |
| ECTS | 6 ECTS |
| National Credit | 3 National Credit |
| Teaching Language | Türkçe |
| Level | Yüksek Lisans Dersi |
| Type | Normal |
| Mode of study | Yüz Yüze Öğretim |
| Catalog Information Coordinator | Prof. Dr. BAHATTİN KARADEMİR |
| Course Instructor |
The current term course schedule has not been prepared yet.
|
Course Goal / Objective
This course aims to introduce basic concept, principles and practices related to strategic management
Course Content
This course includes the concept and approaches of management, strategic planning, strategic management process, strategy variations, SWOT analysis, strategic alliances and case studies.
Course Precondition
Resources
Notes
Course Learning Outcomes
| Order | Course Learning Outcomes |
|---|---|
| LO01 | Describes the concepts and theories related to strategic management. |
| LO02 | Explains strategic approach in business management. |
| LO03 | Explains mission of company and its social responsibility. |
| LO04 | Applies external and internal environment analysis affecting business strategy |
| LO05 | Explains how to develop sustainable competitive advantages |
| LO06 | Explains strategic implementation in the perspective of structure, leadership and culture |
Relation with Program Learning Outcome
| Order | Type | Program Learning Outcomes | Level |
|---|---|---|---|
| PLO01 | Bilgi - Kuramsal, Olgusal | Defining the basic functions of the business and explaining their relations with each other. | 5 |
| PLO02 | Bilgi - Kuramsal, Olgusal | Defining the basic theories and models of business management, numerical and statistical methods. | |
| PLO03 | Bilgi - Kuramsal, Olgusal | Applying the models used in business management. | |
| PLO04 | Bilgi - Kuramsal, Olgusal | Evaluating the results of the models applied in business management in terms of different sectors. | |
| PLO05 | Beceriler - Bilişsel, Uygulamalı | To be able to define business problems arising from internal and external environmental conditions and changes. | |
| PLO06 | Beceriler - Bilişsel, Uygulamalı | To be able to solve basic business problems with analytical thinking ability. | |
| PLO07 | Beceriler - Bilişsel, Uygulamalı | To be able to reach the most appropriate result by using numerical and statistical analysis programs in the solution of business problems. | 4 |
| PLO08 | Yetkinlikler - Bağımsız Çalışabilme ve Sorumluluk Alabilme Yetkinliği | Bireysel ve/veya ekip içinde sorumluluk alarak, takım üyesi olarak etkin çalışma. | |
| PLO09 | Yetkinlikler - Öğrenme Yetkinliği | Self-development by following current developments with the awareness of the continuity of learning in business life. | |
| PLO10 | Yetkinlikler - Öğrenme Yetkinliği | Synthesizing the information obtained by using different sources within the framework of academic rules. | 5 |
| PLO11 | Yetkinlikler - Öğrenme Yetkinliği | To be able to associate the knowledge gained in the field of business with the knowledge in different fields. | |
| PLO12 | Yetkinlikler - İletişim ve Sosyal Yetkinlik | Effectively presenting the information and comments obtained by using different sources within the framework of academic rules, verbally and in writing. | |
| PLO13 | Yetkinlikler - İletişim ve Sosyal Yetkinlik | Using terms and concepts in business terminology effectively in written and oral presentations. | 5 |
| PLO14 | Yetkinlikler - Alana Özgü Yetkinlik | To act in accordance with ethical and legal issues encountered in the field of business administration and in different professional fields. | |
| PLO15 | Yetkinlikler - Alana Özgü Yetkinlik | Identifying problems with a critical perspective and suggesting solutions. |
Week Plan
| Week | Topic | Preparation | Methods |
|---|---|---|---|
| 1 | Introduction: the basic concepts of strategic management | İşletmelerde Stratejik Yönetim(p.20-52) | |
| 2 | Strategic management process and its elements | İşletmelerde Stratejik Yönetim(p.55-66) | |
| 3 | External analysis | İşletmelerde Stratejik Yönetim(p.79-106) | |
| 4 | Internal analysis | İşletmelerde Stratejik Yönetim(p.115-136) | |
| 5 | Environmental factors and strategic analysis | İşletmelerde Stratejik Yönetim(p.141-162) | |
| 6 | strategic orientation | İşletmelerde Stratejik Yönetim(p.173-188) | |
| 7 | Basic strategies and its sub-dimensions | İşletmelerde Stratejik Yönetim(p.197-204) | |
| 8 | Mid-Term Exam | Studying for exam | |
| 9 | Corporate-level strategies | İşletmelerde Stratejik Yönetim(p.221-236) | |
| 10 | Business-level strategy-competitive strategies | İşletmelerde Stratejik Yönetim(p.251-266) | |
| 11 | Functional-level strategies | İşletmelerde Stratejik Yönetim(p.281-296) | |
| 12 | Strategy implementing techniques | İşletmelerde Stratejik Yönetim(p.309-334) | |
| 13 | Implementing strategies and monitoring | İşletmelerde Stratejik Yönetim(p.399-406) | |
| 14 | corporate governance | İşletmelerde Stratejik Yönetim(p.421-444) | |
| 15 | Overview | Overview | |
| 16 | Term Exams | Studying for exam | |
| 17 | Term Exams | Studying for exam |
Student Workload - ECTS
| Works | Number | Time (Hour) | Workload (Hour) |
|---|---|---|---|
| Course Related Works | |||
| Class Time (Exam weeks are excluded) | 14 | 3 | 42 |
| Out of Class Study (Preliminary Work, Practice) | 14 | 3 | 42 |
| Assesment Related Works | |||
| Homeworks, Projects, Others | 0 | 0 | 0 |
| Mid-term Exams (Written, Oral, etc.) | 1 | 25 | 25 |
| Final Exam | 1 | 35 | 35 |
| Total Workload (Hour) | 144 | ||
| Total Workload / 25 (h) | 5,76 | ||
| ECTS | 6 ECTS | ||