BUSZ102 Introduction to Business Administration II

6 ECTS - 3-0 Duration (T+A)- 2. Semester- 3 National Credit

Information

Unit FACULTY OF ECONOMICS AND ADMINISTRATIVE SCIENCES
BUSINESS ADMINISTRATION PR. (ENGLISH)
Code BUSZ102
Name Introduction to Business Administration II
Term 2020-2021 Academic Year
Semester 2. Semester
Duration (T+A) 3-0 (T-A) (17 Week)
ECTS 6 ECTS
National Credit 3 National Credit
Teaching Language İngilizce
Level Lisans Dersi
Type Normal
Label C Compulsory
Mode of study Uzaktan Öğretim
Catalog Information Coordinator Prof. Dr. MEHMET TURAN
Course Instructor Prof. Dr. MEHMET TURAN (Bahar) (A Group) (Ins. in Charge)


Course Goal / Objective

This course aims to provide basic concepts of business functions to students.

Course Content

Marketing management, Product pricing, promotion, distribution, Accounting, Financial management, Banking, Risk management, Public relations, Information systems, Decision techniques

Course Precondition

Resources

Notes



Course Learning Outcomes

Order Course Learning Outcomes
LO01 Explain the concepts of marketing, strategic marketing and marketing research.
LO02 Explain product, product types, product life cycle and pricing.
LO03 Define the concepts of distribution and promotion.
LO04 Explain the concepts of accounting and basic accounting equation.
LO05 Explain the concepts of financial management and apply basic financial ratios.
LO06 Explain the concept of money and banking systems.
LO07 Define the concepts of capital markets, stocks and bonds.
LO08 Define the concepts of risk management, insurance and public relations.


Relation with Program Learning Outcome

Order Type Program Learning Outcomes Level
PLO01 - List and define the concepts of business management, and explain their relation to each other 4
PLO01 - List and define the concepts of business management, and explain their relation to each other 5
PLO02 - List and define the fundamental conceptual models, numerical and statistical techniques of business administartion; identify their advantages and disadvantages 2
PLO02 - List and define the fundamental conceptual models, numerical and statistical techniques of business administartion; identify their advantages and disadvantages 0
PLO03 - List and define the relationship between the basic concepts of economy and business management; indicates strong and weak sides of each method. 3
PLO03 - List and define the relationship between the basic concepts of economy and business management; indicates strong and weak sides of each method. 4
PLO04 - Explain how to create the fundamental conceptual models, and how to apply numerical and statistical techniques that are used in business administration 3
PLO04 - Explain how to create the fundamental conceptual models, and how to apply numerical and statistical techniques that are used in business administration 1
PLO05 - Explain how to create the fundamental conceptual models and how to apply numerical and statistical techniques that are used in business administration. 4
PLO05 - Explain how to create the fundamental conceptual models and how to apply numerical and statistical techniques that are used in business administration. 2
PLO06 - Follow the basic steps of business management methods and apply them 1
PLO06 - Follow the basic steps of business management methods and apply them 5
PLO07 - Determine appropriate methods to solve business problems 2
PLO07 - Determine appropriate methods to solve business problems 5
PLO08 - Evaluate the results that are obtained from applications of business management methods. 3
PLO08 - Evaluate the results that are obtained from applications of business management methods. 5
PLO09 - Use basic numerical and statistical softwares. 2
PLO09 - Use basic numerical and statistical softwares. 0
PLO10 - Use basic enterprise resource planning (ERP) softwares 4
PLO10 - Use basic enterprise resource planning (ERP) softwares 0
PLO11 - Take initiative individually or/and as a member of a team, lead and work effectively 5
PLO11 - Take initiative individually or/and as a member of a team, lead and work effectively 3
PLO12 - Follow the latest developments in the field, and sustain personal and professional development with the awareness of the necessity of lifelong learning 5
PLO12 - Follow the latest developments in the field, and sustain personal and professional development with the awareness of the necessity of lifelong learning 5
PLO13 - Use different resources in accordance with academic principles, synthesize the data gathered, and present them effectively in an unfamiliar field 5
PLO13 - Use different resources in accordance with academic principles, synthesize the data gathered, and present them effectively in an unfamiliar field 5
PLO14 - Use different resources in accordance with academic principles, synthesize the data gathered, and present them effectively in an unfamiliar field 4
PLO14 - Use different resources in accordance with academic principles, synthesize the data gathered, and present them effectively in an unfamiliar field 3
PLO15 - Use Turkish and at least one foreign language in accordance with the prerequisities of academic and business context 3
PLO15 - Use Turkish and at least one foreign language in accordance with the prerequisities of academic and business context 4
PLO16 - Perceive and interpret feelings, ideas and behaviours of people appropriately, and express himself/herself accurately in written or oral form 4
PLO16 - Perceive and interpret feelings, ideas and behaviours of people appropriately, and express himself/herself accurately in written or oral form 5
PLO17 - Question traditional approaches, methods and implementations; develop and implement alternative methods when required 5
PLO17 - Question traditional approaches, methods and implementations; develop and implement alternative methods when required 5
PLO18 - Recognize and apply social, scientific and professional ethical values. 5
PLO19 - Determine the most appropriate approaches, implementations and methods of business management considering sectors, their sizes, resources, cultures, goals and objectives. 5
PLO20 - Monitor external factors such as industrial structures, competition, technologies, economics, politics, cultures that affect the activities of businesses and interpret their impact on businesses. 5


Week Plan

Week Topic Preparation Methods
1 An Overview of the Basic Business Functions Professors own notes
2 Marketing Business Today (p. 327-338)
3 Consumer behavior Business Today (p. 338-356)
4 Product and Pricing Decisions Business Today (p. 357-386)
5 Distribution and Promotion Business Today (p. 387-448)
6 Computers and Information Technology and Quantitative Decision Techniques Business Today (p. 449-480)
7 Accounting Business Today (p. 481-510)
8 Mid-Term Exam Studying for exam
9 Money and Banking Business Today (p. 511-520)
10 Money and Banking Business Today (p. 520-540)
11 Financial Management Business Today (p. 541-556)
12 Financial Management Business Today (p. 556-570)
13 Securities Market Business Today (p. 571-600)
14 Government Regulations and Business Law, Risk Management and Insurance Business Today (p. 601-632)(p. 633-656)
15 Projects presentaions Preparings of projects
16 Term Exams Studying for exam
17 Term Exams Studying for exam


Assessment (Exam) Methods and Criteria

Assessment Type Midterm / Year Impact End of Term / End of Year Impact
1. Midterm Exam 100 40
General Assessment
Midterm / Year Total 100 40
1. Final Exam - 60
Grand Total - 100


Student Workload - ECTS

Works Number Time (Hour) Workload (Hour)
Course Related Works
Class Time (Exam weeks are excluded) 14 3 42
Out of Class Study (Preliminary Work, Practice) 14 5 70
Assesment Related Works
Homeworks, Projects, Others 0 0 0
Mid-term Exams (Written, Oral, etc.) 1 15 15
Final Exam 1 30 30
Total Workload (Hour) 157
Total Workload / 25 (h) 6,28
ECTS 6 ECTS

Update Time: 05.05.2025 09:27