ISLZ102 Introduction to Business Administration II

6 ECTS - 3-0 Duration (T+A)- 2. Semester- 3 National Credit

Information

Unit FACULTY OF ECONOMICS AND ADMINISTRATIVE SCIENCES
BUSINESS ADMINISTRATION PR.
Code ISLZ102
Name Introduction to Business Administration II
Term 2020-2021 Academic Year
Semester 2. Semester
Duration (T+A) 3-0 (T-A) (17 Week)
ECTS 6 ECTS
National Credit 3 National Credit
Teaching Language Türkçe
Level Lisans Dersi
Type Normal
Label C Compulsory
Mode of study Uzaktan Öğretim
Catalog Information Coordinator Prof. Dr. AZMİ YALÇIN
Course Instructor Prof. Dr. AZMİ YALÇIN (Bahar) (A Group) (Ins. in Charge)
Doç. Dr. MUSA ŞANAL (Bahar) (B Group) (Ins. in Charge)


Course Goal / Objective

This course aims to provide basic concepts of business functions to students

Course Content

Marketing Management, Product and Pricing, Distribution, Promotion, Accounting, Financial Management, Money and Banking, Capital Markets, Risk Management, Public Relations, Information Systems, Decision Technics

Course Precondition

Resources

Notes



Course Learning Outcomes

Order Course Learning Outcomes
LO01 Explain the concepts of marketing, strategic marketing and marketing research
LO02 Explain product, product types, product life cycle and pricing
LO03 Define the concepts of Distribution and promotion
LO04 Explain the concepts of accounting and basic accounting equation
LO05 Explain the concepts of financial management and apply basic financial ratios
LO06 Explain the concept of money and banking systems
LO07 Define the concepts of capital markets, stocks and bonds
LO08 Define the concepts of risk management, insurance and public relations


Relation with Program Learning Outcome

Order Type Program Learning Outcomes Level
PLO01 - List and define the concepts of business management, and explain their relations to each other 1
PLO01 - List and define the concepts of business management, and explain their relations to each other 5
PLO02 - List and define the fundamental conceptual models, numerical and statistical techniques of business administartion and identify their advantages and disadvantages. 5
PLO02 - List and define the fundamental conceptual models, numerical and statistical techniques of business administartion and identify their advantages and disadvantages. 0
PLO03 - List and define the relationship between the basic concepts of economy and business management ; indicate the strong and weak sides of each method. 5
PLO03 - List and define the relationship between the basic concepts of economy and business management ; indicate the strong and weak sides of each method. 0
PLO04 - Explain how to create the fundamental conceptual models and how to apply numerical and statistical techniques that are used in business administration. 2
PLO04 - Explain how to create the fundamental conceptual models and how to apply numerical and statistical techniques that are used in business administration. 0
PLO05 - Explain how to interpret the results gathered through the application and/or implementation of conceptual models and/or numerical and statistical methods of business management. 0
PLO05 - Explain how to interpret the results gathered through the application and/or implementation of conceptual models and/or numerical and statistical methods of business management. 2
PLO06 - Determine appropriate methods to solve business problems 0
PLO06 - Determine appropriate methods to solve business problems 5
PLO07 - Evaluate the results that are obtained from applications of business management methods 4
PLO07 - Evaluate the results that are obtained from applications of business management methods 0
PLO08 - Use the basic numerical and statistical softwares 2
PLO08 - Use the basic numerical and statistical softwares 0
PLO09 - Use the basic enterprise resource planning (ERP) softwares 2
PLO09 - Use the basic enterprise resource planning (ERP) softwares 0
PLO10 - Take initiative individually or/and as a member of a team, lead and work effectively 5
PLO10 - Take initiative individually or/and as a member of a team, lead and work effectively 3
PLO11 - As well as professional development, improve him-/herself continuously in scientific, social, cultural and artistic fields according to his/her interests and abilities, identifying needs of learning. 4
PLO11 - As well as professional development, improve him-/herself continuously in scientific, social, cultural and artistic fields according to his/her interests and abilities, identifying needs of learning. 5
PLO12 - Follow latest developments in the field, and sustain personal and professional development with the awareness of the necessity of life long learning 5
PLO12 - Follow latest developments in the field, and sustain personal and professional development with the awareness of the necessity of life long learning 5
PLO13 - Use different resources in accordance with academic principles, synthesize the data gathered, and present them effectively in an unfamiliar field. 5
PLO13 - Use different resources in accordance with academic principles, synthesize the data gathered, and present them effectively in an unfamiliar field. 5
PLO14 - Use Turkish and at least one foreign language in accordance with the requirements in academic and business context 4
PLO14 - Use Turkish and at least one foreign language in accordance with the requirements in academic and business context 4
PLO15 - Perceive and interpret the feelings, ideas and behaviours of people appropriately, and express himself/herself accurately in written or oral format 4
PLO15 - Perceive and interpret the feelings, ideas and behaviours of people appropriately, and express himself/herself accurately in written or oral format 4
PLO16 - Question traditional approaches, methods and implementations; develop and implement alternative methods when required 3
PLO16 - Question traditional approaches, methods and implementations; develop and implement alternative methods when required 5
PLO17 - Recognize and apply social, scientific and professional ethical values. 4
PLO17 - Recognize and apply social, scientific and professional ethical values. 5
PLO18 - Determine the most appropriate approaches, implementations and methods of business management considering sectors, their sizes, resources, cultures, goals and objectives 5
PLO19 - Monitor external factors such as industrial structures, competition, technologies, economics, politics, cultures that affects the activities of businesses and interpret their impact on businesses 5


Week Plan

Week Topic Preparation Methods
1 Marketing Management Temel İşletmecilik Bilgisi Kitabı (p. 249-262)
2 Marketing Management Temel İşletmecilik Bilgisi Kitabı (p. 262-286)
3 Product and Pricing Temel İşletmecilik Bilgisi Kitabı (p. 287-296)
4 Product and Pricing Temel İşletmecilik Bilgisi Kitabı (p. 296-310)
5 Distribution Temel İşletmecilik Bilgisi Kitabı (p. 311-322)
6 Promotion Temel İşletmecilik Bilgisi Kitabı (p. 323-344)
7 Accounting Temel İşletmecilik Bilgisi Kitabı (p. 345-360)
8 Mid-Term Exam Studying for exam
9 Financial Management Temel İşletmecilik Bilgisi Kitabı (p. 361-377)
10 Financial Management Temel İşletmecilik Bilgisi Kitabı (p. 377-396)
11 Money and Banking Temel İşletmecilik Bilgisi Kitabı (p. 377-396)
12 Capital Markets Temel İşletmecilik Bilgisi Kitabı (p. 398-415)
13 Risk Management and Public Relations Temel İşletmecilik Bilgisi Kitabı (p. 429-446)
14 Information Systems and Decision Technics Temel İşletmecilik Bilgisi Kitabı (p. 457-486)
15 Projects presentations Preparings of projects
16 Term Exams Studying for exam
17 Term Exams Studying for exam


Assessment (Exam) Methods and Criteria

Assessment Type Midterm / Year Impact End of Term / End of Year Impact
1. Midterm Exam 100 40
General Assessment
Midterm / Year Total 100 40
1. Final Exam - 60
Grand Total - 100


Student Workload - ECTS

Works Number Time (Hour) Workload (Hour)
Course Related Works
Class Time (Exam weeks are excluded) 14 3 42
Out of Class Study (Preliminary Work, Practice) 14 5 70
Assesment Related Works
Homeworks, Projects, Others 0 0 0
Mid-term Exams (Written, Oral, etc.) 1 15 15
Final Exam 1 30 30
Total Workload (Hour) 157
Total Workload / 25 (h) 6,28
ECTS 6 ECTS

Update Time: 05.05.2025 09:24