TÜRKÇE
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Information
| Unit | FACULTY OF FINE ARTS |
| GRAPHIC PR. | |
| Code | GRS221 |
| Name | Business Communication |
| Term | 2020-2021 Academic Year |
| Semester | 3. Semester |
| Duration (T+A) | 2-0 (T-A) (17 Week) |
| ECTS | 3 ECTS |
| National Credit | 2 National Credit |
| Teaching Language | Türkçe |
| Level | Lisans Dersi |
| Type | Normal |
| Label | E Elective |
| Mode of study | Uzaktan Öğretim |
| Catalog Information Coordinator | Prof. Dr. MEHMET CİHAN YAVUZ |
| Course Instructor |
Prof. Dr. MEHMET CİHAN YAVUZ
(Güz)
(A Group)
(Ins. in Charge)
|
Course Goal / Objective
Development of daily communication competencies needed in graphic design agencies and related business world.
Course Content
The concept of communication, its importance; communication process, communication types, verbal, nonverbal communication, body language; written communication, presentation skills, listening skills, communication on the phone.
Course Precondition
Resources
Notes
Course Learning Outcomes
| Order | Course Learning Outcomes |
|---|---|
| LO01 | Explains the concept and importance of communication. |
| LO02 | Lists the characteristics and process of communication. |
| LO03 | Apply effective listening skills. |
| LO04 | Apply effective nonverbal communication. |
| LO05 | Apply effective communication on the phone. |
Relation with Program Learning Outcome
| Order | Type | Program Learning Outcomes | Level |
|---|---|---|---|
| PLO01 | - | Recognition of the basic elements and principles of art and design. | 0 |
| PLO02 | - | Recognition of national/international artistic and cultural elements which can effect Graphic design practices. | 0 |
| PLO03 | - | Identification of communication methods, communication elements and mass communication media | 5 |
| PLO04 | - | Following and using the current applications, innovations and technological devolopments in line with the visual communication world. | 4 |
| PLO05 | - | Using the information of ther field with the practices of other diciplines. | 4 |
| PLO06 | - | Using the basic criteria of art and design, preparing creative, original, aesthetic and economic alternative solutions for visual communication problems. | 0 |
| PLO07 | - | Using different materials, paints and technological tools in the process of design. | 0 |
| PLO08 | - | Using research methods, techniques and dialectic to make access to information. | 4 |
| PLO09 | - | Being competent in at least one foreign language to be able to understand and communicate in the field. | 0 |
| PLO10 | - | Operating information and communication technologies effectively, both in learning process and design process. | 4 |
| PLO11 | - | Being a responsible citizen with his/her awareness of social, cultural, scientific and artistic values. | 4 |
| PLO12 | - | Ability to work effectively and take responsibility during individual or group work. | 5 |
| PLO13 | - | Using time efficiently with planned, careful and disciplined work. | 5 |
| PLO14 | - | Ability to read, understand and interpret his/her acquirements with a critical perspective. | 4 |
| PLO15 | - | Having the self-confidence and ability of communicating, written, orally and visually. | 5 |
| PLO16 | - | Establishing effective communication with his/her colleagues, employers and persons he/she works with. | 5 |
| PLO17 | - | Showing personal and professional care in protecting the environment and defending the ethical and legal values of the profession. | 4 |
| PLO18 | - | Being aware of the role and importance of graphic design in social life. | 4 |
| PLO19 | - | Taking responsibility in the use of correct language when designing. | 4 |
| PLO20 | - | Creating designs that serve its purpose, communicates successfully and reaches the target audience. | 0 |
Week Plan
| Week | Topic | Preparation | Methods |
|---|---|---|---|
| 1 | Introduction to Business Communication | Reading related chapter of the textbook | |
| 2 | Communication and Management | Reading related chapter of the textbook | |
| 3 | Features of Communication | Reading related chapter of the textbook | |
| 4 | Communication Process | Reading related chapter of the textbook | |
| 5 | Elements of Communication Process-1 | Reading related chapter of the textbook | |
| 6 | Elements of Communication Process-2 | Reading related chapter of the textbook | |
| 7 | Elements of Communication Process-3 | Reading related chapter of the textbook | |
| 8 | Mid-Term Exam | Reading the textbook and lecture notes | |
| 9 | Types of Communication | Reading related chapter of the textbook | |
| 10 | Oral Communication | Reading related chapter of the textbook | |
| 11 | Listening Skills | Reading related chapter of the textbook | |
| 12 | Nonverbal Communication | Reading related chapter of the textbook | |
| 13 | Written communication | Reading related chapter of the textbook | |
| 14 | Communication on Phone | Reading related chapter of the textbook | |
| 15 | Presentation Skills | Reading related chapter of the textbook | |
| 16 | Term Exams | Reading the textbook and lecture notes | |
| 17 | Term Exams | Reading the textbook and lecture notes |
Assessment (Exam) Methods and Criteria
| Assessment Type | Midterm / Year Impact | End of Term / End of Year Impact |
|---|---|---|
| 1. Midterm Exam | 100 | 40 |
| General Assessment | ||
| Midterm / Year Total | 100 | 40 |
| 1. Final Exam | - | 60 |
| Grand Total | - | 100 |
Student Workload - ECTS
| Works | Number | Time (Hour) | Workload (Hour) |
|---|---|---|---|
| Course Related Works | |||
| Class Time (Exam weeks are excluded) | 14 | 2 | 28 |
| Out of Class Study (Preliminary Work, Practice) | 14 | 2 | 28 |
| Assesment Related Works | |||
| Homeworks, Projects, Others | 0 | 0 | 0 |
| Mid-term Exams (Written, Oral, etc.) | 1 | 6 | 6 |
| Final Exam | 1 | 16 | 16 |
| Total Workload (Hour) | 78 | ||
| Total Workload / 25 (h) | 3,12 | ||
| ECTS | 3 ECTS | ||