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Information
| Unit | KOZAN FACULTY OF BUSINESS MANAGEMENT |
| BUSINESS ADMINISTRATION PR. | |
| Code | BAC443 |
| Name | Behavioral Economics |
| Term | 2020-2021 Academic Year |
| Semester | 7. Semester |
| Duration (T+A) | 3-0 (T-A) (17 Week) |
| ECTS | 4 ECTS |
| National Credit | 3 National Credit |
| Teaching Language | Türkçe |
| Level | Lisans Dersi |
| Type | Normal |
| Label | E Elective |
| Mode of study | Uzaktan Öğretim |
| Catalog Information Coordinator | Prof. Dr. BAŞAK GÜL AKAR |
| Course Instructor |
Prof. Dr. BAŞAK GÜL AKAR
(Güz)
(A Group)
(Ins. in Charge)
|
Course Goal / Objective
The main objective of the course is the apperceive the economical psychology and behavioral economics which aimes to include psychological motives to economic models as an new and growing area of economics. For this purpose proves and the theories is identified to explain the personal decisions.
Course Content
Explanation related with the course and examinations about fundamental concepts; The subject of behavioral economics and extent of it; The methodology of behavioral economics; Behavioral motives, justice, reciprocity, shame, norms, preferences.; Neuroeconomic.s
Course Precondition
Resources
Notes
Course Learning Outcomes
| Order | Course Learning Outcomes |
|---|---|
| LO01 | Should have learned the basic principles and assumptions of behavioral economics, a field which is shaped by the advences in psychology and neuroscience |
| LO02 | Understand to take into account the effects of irrationality, biases, cognitive and heuristic factors on the individual decision making |
| LO03 | Capture the assumptions and policy recommendations of traditional economics within the lenses of behavioral economics in a much more realistic way and have the ability of applying the findings of behavioral economics in designing appropriate policies |
| LO04 | To be able to compare the experimental methods that are used in economic and psychological disciplines. |
| LO05 | To be able to analyze the different dimensions of decision making under uncertainity in the basic level. |
Relation with Program Learning Outcome
| Order | Type | Program Learning Outcomes | Level |
|---|---|---|---|
| PLO01 | Bilgi - Kuramsal, Olgusal | Explain all the basic functions of the business conceptually. | |
| PLO02 | Bilgi - Kuramsal, Olgusal | Explain the basic economic concepts and the relationship between basic economic concepts and business management concepts. | |
| PLO03 | Bilgi - Kuramsal, Olgusal | Define the basic information about the law discipline related to the field of business administration. | |
| PLO04 | Beceriler - Bilişsel, Uygulamalı | Transfer information about the field of business in the language of learning by using effective verbal, written and visual communication methods. | |
| PLO05 | Beceriler - Bilişsel, Uygulamalı | Determine the most appropriate approaches, implementations and methods of business management considering sectors, their sizes, resources, cultures, goals and objectives. | 3 |
| PLO06 | Beceriler - Bilişsel, Uygulamalı | Determine appropriate methods to solve business problems. | |
| PLO07 | Beceriler - Bilişsel, Uygulamalı | Research in the field of business and reports the results of the research for use in managerial decision-making processes. | |
| PLO08 | Yetkinlikler - Bağımsız Çalışabilme ve Sorumluluk Alabilme Yetkinliği | Effectively work as a team and takes the necessary responsibility within the team. | 4 |
| PLO09 | Yetkinlikler - Öğrenme Yetkinliği | As well as professional development, improve him-/herself continuously in scientific, social, cultural and artistic fields according to his/her interests and abilities, identifying needs of learning. | 4 |
| PLO10 | Yetkinlikler - Öğrenme Yetkinliği | Follow latest developments in the field, and sustain personal and professional development with the awareness of the necessity of life long learning. | 4 |
| PLO11 | Yetkinlikler - Öğrenme Yetkinliği | Use basic numerical and statistical analysis programs of business management. | |
| PLO12 | Yetkinlikler - İletişim ve Sosyal Yetkinlik | Monitor the external environment factors such as sector structure, competition, technology, economy, politics and culture that affect the activities of businesses and interpret their effects on businesses. | 3 |
| PLO13 | Yetkinlikler - İletişim ve Sosyal Yetkinlik | Use/report/interpret Business Information Systems and sub-modules required by business management. | |
| PLO14 | Yetkinlikler - İletişim ve Sosyal Yetkinlik | Use Turkish and at least one foreign language in accordance with the requirements in academic and business life. | 4 |
| PLO15 | Yetkinlikler - Alana Özgü Yetkinlik | Become aware of professional ethics, environmental awareness, sustainability, social responsibility, cultural, social and universal values. | 4 |
| PLO16 | Yetkinlikler - Alana Özgü Yetkinlik | Follow latest developments in the field, and sustain personal and professional development with the awareness of the necessity of life long learning | 3 |
Week Plan
| Week | Topic | Preparation | Methods |
|---|---|---|---|
| 1 | Introduction to behavioral economics | Reading course book | |
| 2 | The basics of behavioral economics and the interaction of psychology and economics,History and evolution of behavioral economics;Methodology and experimental economics | Reading course book | |
| 3 | Values, preferences and choices Rationality and utility: Traditional model and the approach behavioral economics | Reading course book | |
| 4 | Beliefs, heuristics and biases: Standard model and the roots of rirationality | Reading course book | |
| 5 | Decision making under risk and uncertainty: Standard model and expected utility | Reading course book | |
| 6 | Decision making under risk and uncertainty: Prospect theory, reference dependence and loss aversion | Reading course book | |
| 7 | Mental accounting | Reading course book | |
| 8 | Mid-Term Exam | Prepare to exam | |
| 9 | Intertemporal choice:Discounted utility model (DUM)/ Anomalies in the DUM | Reading course book | |
| 10 | Intertemporal choice:Time inconsistent preferences/ Hperbolic discounting | Reading course book | |
| 11 | Strategic interaction:Game theory and behavioral game theory | Reading course book | |
| 12 | Social preferences: Standard model and the nature of social preferences/Factors affecting social preferences/Ineaquality-aversion models/Reciprocity models | Reading course book | |
| 13 | Behavioral economics and nudge theory | Reading course book | |
| 14 | Subjective well-being and happiness | Reading course book | |
| 15 | Subjective well-being and happiness | Reading course book | |
| 16 | Term Exams | Prepare to exam | |
| 17 | Term Exams | Prepare to exam |
Assessment (Exam) Methods and Criteria
| Assessment Type | Midterm / Year Impact | End of Term / End of Year Impact |
|---|---|---|
| 1. Midterm Exam | 100 | 40 |
| General Assessment | ||
| Midterm / Year Total | 100 | 40 |
| 1. Final Exam | - | 60 |
| Grand Total | - | 100 |
Student Workload - ECTS
| Works | Number | Time (Hour) | Workload (Hour) |
|---|---|---|---|
| Course Related Works | |||
| Class Time (Exam weeks are excluded) | 14 | 3 | 42 |
| Out of Class Study (Preliminary Work, Practice) | 14 | 3 | 42 |
| Assesment Related Works | |||
| Homeworks, Projects, Others | 0 | 0 | 0 |
| Mid-term Exams (Written, Oral, etc.) | 1 | 7 | 7 |
| Final Exam | 1 | 18 | 18 |
| Total Workload (Hour) | 109 | ||
| Total Workload / 25 (h) | 4,36 | ||
| ECTS | 4 ECTS | ||