GZT201 Mass Media Theories

4 ECTS - 3-0 Duration (T+A)- 3. Semester- 3 National Credit

Information

Unit FACULTY OF COMMUNICATION
JOURNALISM PR.
Code GZT201
Name Mass Media Theories
Term 2021-2022 Academic Year
Semester 3. Semester
Duration (T+A) 3-0 (T-A) (17 Week)
ECTS 4 ECTS
National Credit 3 National Credit
Teaching Language Türkçe
Level Lisans Dersi
Type Normal
Label C Compulsory
Mode of study Uzaktan Öğretim
Catalog Information Coordinator Doç. Dr. ÇİĞDEM YASEMİN ÖZKAN BERKSUN
Course Instructor Doç. Dr. ÇİĞDEM YASEMİN ÖZKAN BERKSUN (Güz) (A Group) (Ins. in Charge)


Course Goal / Objective

It is aimed to to introduce students to the basic theories that shape the field of communication and media studies, to understand these theories in the context of historical and social frameworks

Course Content

The approaches, theories and models developed in the field of communication and media studies are discussed in relation to the social theory.

Course Precondition

Resources

Notes



Course Learning Outcomes

Order Course Learning Outcomes
LO01 Define concepts related to communication and media studies
LO02 Explains concept of mass society and mass culture approach
LO03 Learn about researches on mass media.
LO04 Discuss basic theoretical approaches in the field of mass communication
LO05 Evaluates the media in terms of modernization theory.
LO06 Explain explains cultural imperialism and media imperialism theses
LO07 Distinguish the basic features and representatives of the propaganda model.


Relation with Program Learning Outcome

Order Type Program Learning Outcomes Level
PLO01 Bilgi - Kuramsal, Olgusal Defines the concepts and professional rules related to the profession and field of journalism. 3
PLO02 Bilgi - Kuramsal, Olgusal Defines news production, consumption and distribution processes, news sources, news / media text types. 5
PLO03 Bilgi - Kuramsal, Olgusal List the theories, models and approaches related to media and communication systems. 5
PLO04 Bilgi - Kuramsal, Olgusal Outlines the legal framework of journalism in Turkey and internationally, the legal rights of journalists, press professional principles, and ethical codes. 3
PLO05 Beceriler - Bilişsel, Uygulamalı Designs scientific research in the field of social sciences and humanities, especially communication and media. 3
PLO06 Beceriler - Bilişsel, Uygulamalı Compares traditional and new/digital communication technologies, computers and information systems.
PLO07 Beceriler - Bilişsel, Uygulamalı Prepares written, visual and audio content for traditional and digital journalism/media environments.
PLO08 Beceriler - Bilişsel, Uygulamalı Discusses the concepts/areas of society, culture and communication. 5
PLO09 Beceriler - Bilişsel, Uygulamalı Apply democratic rules, human rights and communication rights to promote social reconciliation and peace. 3
PLO10 Yetkinlikler - Bağımsız Çalışabilme ve Sorumluluk Alabilme Yetkinliği Supports individual and collective work in professional life.
PLO11 Yetkinlikler - Öğrenme Yetkinliği Critically discusses the agenda and innovations of local, regional, national and international media with new perspectives. 4
PLO12 Yetkinlikler - Öğrenme Yetkinliği Examines traditional and digital media contents with critical approaches with media literacy competence. 5
PLO13 Yetkinlikler - Öğrenme Yetkinliği Describe the professional, commercial and legal processes of journalism and media organizations, current and emerging business models.
PLO14 Yetkinlikler - İletişim ve Sosyal Yetkinlik Criticizes otherizing, discriminatory and hateful discourses in the media and society. 4
PLO15 Yetkinlikler - İletişim ve Sosyal Yetkinlik Through theoretical and practical knowledge, he/she supports decision-making mechanisms both in the media organization where he/she works and in the society where he/she lives.
PLO16 Yetkinlikler - İletişim ve Sosyal Yetkinlik Supports cultural, artistic and scientific activities related to the field.
PLO17 Yetkinlikler - Alana Özgü Yetkinlik Design solutions to problems in the functioning of journalism/media organizations. 3
PLO18 Yetkinlikler - Alana Özgü Yetkinlik Applies new generation journalism technologies.
PLO19 Yetkinlikler - Alana Özgü Yetkinlik Performs duties such as press consultancy, communication coordination, press advisory, and communication management in various institutions and organizations.
PLO20 Yetkinlikler - Alana Özgü Yetkinlik Supports work and worker safety within the framework of laws and regulations.


Week Plan

Week Topic Preparation Methods
1 Introduction, course presentation İntroduction of materials
2 What is theory, Mutuality of Research and Theory, Functions of theories, Why do we study theory Reading course materials, discussion
3 Historical development of theory Reading course materials, discussion
4 Normative theories Reading course materials, discussion
5 Source theories Reading course materials, discussion
6 Source theories Reading course materials, discussion
7 Message theories Reading course materials, discussion
8 Mid-Term Exam Reading course materials
9 Message theories Reading course materials, discussion
10 Audience theories Reading course materials, discussion
11 Audience theories Reading course materials, discussion
12 Development of communication theories Reading course materials, discussion
13 Media and gender theories Reading course materials, discussion
14 İnternational communication theories Reading course materials, discussion
15 Medium theories Reading course materials, discussion
16 Term Exams Reading course materials
17 Term Exams Reading course materials


Assessment (Exam) Methods and Criteria

Assessment Type Midterm / Year Impact End of Term / End of Year Impact
1. Midterm Exam 100 40
General Assessment
Midterm / Year Total 100 40
1. Final Exam - 60
Grand Total - 100


Student Workload - ECTS

Works Number Time (Hour) Workload (Hour)
Course Related Works
Class Time (Exam weeks are excluded) 14 3 42
Out of Class Study (Preliminary Work, Practice) 14 3 42
Assesment Related Works
Homeworks, Projects, Others 0 0 0
Mid-term Exams (Written, Oral, etc.) 1 7 7
Final Exam 1 18 18
Total Workload (Hour) 109
Total Workload / 25 (h) 4,36
ECTS 4 ECTS

Update Time: 09.05.2025 05:08