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Information
| Code | EMG57708 |
| Name | Strategic Management |
| Term | 2023-2024 Academic Year |
| Term | Fall and Spring |
| Duration (T+A) | 3-0 (T-A) (17 Week) |
| ECTS | 5 ECTS |
| National Credit | 3 National Credit |
| Teaching Language | Türkçe |
| Level | Yüksek Lisans Dersi |
| Type | Normal |
| Mode of study | Uzaktan Öğretim |
| Catalog Information Coordinator | Prof. Dr. MEHMET TURAN |
| Course Instructor |
1 |
Course Goal / Objective
This course aims to introduce basic concept, principles and practices related to strategic management.
Course Content
This course includes the concept and approaches of management, strategic planning, strategic management process, strategy variations, SWOT analysis, strategic alliances and case studies.
Course Precondition
None
Resources
Strategic Management: An Integrated Approach Book by Charles W.L. Hill and Gareth R. Jones
Notes
Strategic Management M. Barca
Course Learning Outcomes
| Order | Course Learning Outcomes |
|---|---|
| LO01 | Describes the concepts and theories related to strategic management. |
| LO02 | Explains strategic approach in business management. |
| LO03 | Explains mission of company and its social responsibility. |
| LO04 | Applies external and internal environmental analysis affecting business strategy |
| LO05 | Explains how to develop sustainable competitive advantages |
| LO06 | Explains strategic implementation in the perspective of structure, leadership and culture |
Relation with Program Learning Outcome
| Order | Type | Program Learning Outcomes | Level |
|---|---|---|---|
| PLO01 | Bilgi - Kuramsal, Olgusal | Describe management and organization concepts and explain their relationships. | 5 |
| PLO02 | Bilgi - Kuramsal, Olgusal | Define contemproary concepts and models in the field of management and organizations. | |
| PLO03 | Bilgi - Kuramsal, Olgusal | Analyze current management problems through utilizing the theories and models in the field of management and organizations | |
| PLO04 | Bilgi - Kuramsal, Olgusal | Interpret recent research results in the field of management and organizations. | |
| PLO05 | Beceriler - Bilişsel, Uygulamalı | Determine the appropriate methods for solving the managerial and organizational problems in business. | 3 |
| PLO06 | Beceriler - Bilişsel, Uygulamalı | Apply the fundamental steps of the management process. | 3 |
| PLO07 | Beceriler - Bilişsel, Uygulamalı | Use organizational analysis methods and models effectively. | 4 |
| PLO08 | Yetkinlikler - Bağımsız Çalışabilme ve Sorumluluk Alabilme Yetkinliği | Develop and implement projects in the field of management. | |
| PLO09 | Yetkinlikler - Öğrenme Yetkinliği | Keep update with the current developments with in the field with the awareness that the research and learning process continues throughout life. | 4 |
| PLO10 | Yetkinlikler - Öğrenme Yetkinliği | Generate new information from the data obtained in accordance with the academic priciples and rules, and interpret them effectively. | 5 |
| PLO11 | Yetkinlikler - Öğrenme Yetkinliği | Associate the knowledge gained in the field of management and organizations with the knowledge in different fields. | 3 |
| PLO12 | Yetkinlikler - İletişim ve Sosyal Yetkinlik | .Synthesize and effectively present the information obtained from the academic sources of the field. | 4 |
| PLO13 | Yetkinlikler - Alana Özgü Yetkinlik | Adhering to scientific research ethics in all studies. | 5 |
Week Plan
| Week | Topic | Preparation | Methods |
|---|---|---|---|
| 1 | Introduction to strategic management | Strategic management(p.20-52) | Öğretim Yöntemleri: Anlatım |
| 2 | Strategic management process | Strategic management(p.55-66) | Öğretim Yöntemleri: Anlatım |
| 3 | External analysis | Strategic management(p.79-106) | Öğretim Yöntemleri: Anlatım |
| 4 | Internal analysis | Strategic management(p.115-136) | Öğretim Yöntemleri: Anlatım |
| 5 | Environmental factors | Strategic management(p.141-162) | Öğretim Yöntemleri: Anlatım |
| 6 | Building competitive advantage-business level | Strategic management(p.173-188) | Öğretim Yöntemleri: Anlatım |
| 7 | Major strategies and sub strategies | Strategic management(p.197-204) | Öğretim Yöntemleri: Anlatım |
| 8 | Mid-Term Exam | Studying for exam | Ölçme Yöntemleri: Yazılı Sınav |
| 9 | Corporate level strategies | İStrategic management(p.221-236) | Öğretim Yöntemleri: Anlatım |
| 10 | Business level strategies | Strategic management(p.251-266) | Öğretim Yöntemleri: Anlatım |
| 11 | Functional level strategies | Strategic management(p.281-296) | Öğretim Yöntemleri: Anlatım |
| 12 | Strategy implementing techniques | Strategic management(p.309-334) | Öğretim Yöntemleri: Anlatım |
| 13 | Implementing strategies and control | Strategic management(p.399-406) | Öğretim Yöntemleri: Anlatım |
| 14 | Corporate governance | Strategic management(p.421-444) | Öğretim Yöntemleri: Anlatım |
| 15 | Overview | Overview | Öğretim Yöntemleri: Soru-Cevap |
| 16 | Term Exams | Studying for exam | Ölçme Yöntemleri: Yazılı Sınav |
| 17 | Term Exams | Studying for exam | Ölçme Yöntemleri: Yazılı Sınav |
Student Workload - ECTS
| Works | Number | Time (Hour) | Workload (Hour) |
|---|---|---|---|
| Course Related Works | |||
| Class Time (Exam weeks are excluded) | 14 | 3 | 42 |
| Out of Class Study (Preliminary Work, Practice) | 14 | 3 | 42 |
| Assesment Related Works | |||
| Homeworks, Projects, Others | 0 | 0 | 0 |
| Mid-term Exams (Written, Oral, etc.) | 1 | 12 | 12 |
| Final Exam | 1 | 18 | 18 |
| Total Workload (Hour) | 114 | ||
| Total Workload / 25 (h) | 4,56 | ||
| ECTS | 5 ECTS | ||