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Information
| Unit | INSTITUTE OF SOCIAL SCIENCES |
| ECONOMICS (MASTER) (WITHOUT THESIS) (EVENING EDUCATION) | |
| Code | EKO701 |
| Name | Managerial Economics |
| Term | 2024-2025 Academic Year |
| Term | Spring |
| Duration (T+A) | 3-0 (T-A) (17 Week) |
| ECTS | 6 ECTS |
| National Credit | 3 National Credit |
| Teaching Language | Türkçe |
| Level | Yüksek Lisans Dersi |
| Type | Normal |
| Mode of study | Yüz Yüze Öğretim |
| Catalog Information Coordinator | Dr. Öğr. Üyesi MUSTAFA ILDIRAR |
| Course Instructor |
Dr. Öğr. Üyesi MUSTAFA ILDIRAR
(Bahar)
(A Group)
(Ins. in Charge)
|
Course Goal / Objective
Managerial Economics is concerned with the application of economic principles and methodologies to key management decisions in organizations. It provides a better understanding of the foreign trade environment in which an organization operates, as well as principles to support the organization's objectives. The main objective of the course is to develop tools.
Course Content
Relationship between microeconomics and management, demand analysis and forecasting techniques, production and cost analysis, pricing strategies, market structures and competition analysis, uncertainty and risk management in decision-making, game theory and strategic decision-making, investment and financial decisions within the firm, impact of macroeconomic indicators on business, globalization and business strategies.
Course Precondition
There are no prerequisites.
Resources
Microeconomics: Theory and Applications with Calculus Plus MyEconLab with Pearson eText Managerial Economics: An Analysis of Business Issues, 3/E Howard Davies, Hong Kong Polytechnic; Pun-Lee Lam, Hong Kong Polytechnic
Notes
Microeconomics: Theory and Applications with Calculus Plus MyEconLab with Pearson eText Managerial Economics: An Analysis of Business Issues, 3/E Howard Davies, Hong Kong Polytechnic; Pun-Lee Lam, Hong Kong Polytechnic
Course Learning Outcomes
| Order | Course Learning Outcomes |
|---|---|
| LO01 | Analyze business decisions using microeconomics and macroeconomics principles. |
| LO02 | Uses demand forecasting and analysis techniques to make strategic decisions for businesses. |
| LO03 | Conducts cost-benefit analysis to use business resources more efficiently. |
| LO04 | Explains how businesses compete in different market structures. |
| LO05 | Uses risk management techniques that base business decisions on more solid foundations. |
| LO06 | Explains the impact of economic indicators such as interest rates, inflation and exchange rates on the business world. |
| LO07 | Creates long-term strategies for businesses by monitoring global economic developments. |
Relation with Program Learning Outcome
| Order | Type | Program Learning Outcomes | Level |
|---|---|---|---|
| PLO01 | Bilgi - Kuramsal, Olgusal | Explains the importance of demand and supply and the conditions of the market economy to work better | 5 |
| PLO02 | Bilgi - Kuramsal, Olgusal | Specifies the role of the market economy, the price advantage of the event. | |
| PLO03 | Bilgi - Kuramsal, Olgusal | Specifies the role of the price advantage in market economy | |
| PLO04 | Bilgi - Kuramsal, Olgusal | Faces with challenges, produces a numerical and policy options. | |
| PLO05 | Bilgi - Kuramsal, Olgusal | Applies the methods of economic analysis. | 5 |
| PLO06 | Bilgi - Kuramsal, Olgusal | Acquires the ability of analyzing in the conceptual level ,compares interprets, evaluates and synthesizes ideas in order to develop solutions to the problems. | |
| PLO07 | Bilgi - Kuramsal, Olgusal | Uses the theory of economics in analyzing the economic events | 4 |
| PLO08 | Bilgi - Kuramsal, Olgusal | Explains economic issues such as determinants of economic growth, causes and costs of unemployment, globalization and economic interdependence of nations. | 4 |
| PLO09 | Beceriler - Bilişsel, Uygulamalı | Evaluates academic writings related to the field of economics. | 4 |
| PLO10 | Bilgi - Kuramsal, Olgusal | Takes responsibility individually and / or in a team,leads a team and works effectively | 4 |
| PLO11 | Bilgi - Kuramsal, Olgusal | With the awareness of the necessity of life-long learning, follows the latest developments about his field and improves himself | 5 |
| PLO12 | Yetkinlikler - Alana Özgü Yetkinlik | Recognize and apply social, scientific and professional ethical values. | |
| PLO13 | Yetkinlikler - İletişim ve Sosyal Yetkinlik | Expresses himself/herself accurately, both orally and in writing. |
Week Plan
| Week | Topic | Preparation | Methods |
|---|---|---|---|
| 1 | Definition and Scope of Management Economics | Reading | Öğretim Yöntemleri: Anlatım, Soru-Cevap, Tartışma |
| 2 | Objectives of Business and Basic Models of the Firm | Reading | Öğretim Yöntemleri: Anlatım, Soru-Cevap, Tartışma |
| 3 | Firm Ownership and Control | Reading | Öğretim Yöntemleri: Anlatım, Soru-Cevap, Tartışma |
| 4 | Consumer Behavior, Demand and Elasticity | Reading | Öğretim Yöntemleri: Anlatım, Soru-Cevap, Tartışma |
| 5 | Demand Forecasting Methods | Reading | Öğretim Yöntemleri: Anlatım, Soru-Cevap, Tartışma |
| 6 | Basic Models of Competitive Structure | Reading | Öğretim Yöntemleri: Anlatım, Soru-Cevap, Tartışma |
| 7 | The Five Forces of Competitive Structure Approach | Reading | Öğretim Yöntemleri: Anlatım, Soru-Cevap, Tartışma |
| 8 | Mid-Term Exam | Preparation for the exam | Ölçme Yöntemleri: Yazılı Sınav, Ödev |
| 9 | Game Theory and Oligopoly | Reading | Öğretim Yöntemleri: Anlatım, Soru-Cevap, Tartışma |
| 10 | Pricing in Practice | Reading | Öğretim Yöntemleri: Anlatım, Soru-Cevap, Tartışma |
| 11 | Non-price-based Competition and the Marketing Mix | Reading | Öğretim Yöntemleri: Anlatım, Soru-Cevap, Tartışma |
| 12 | Investment Decisions and Cost of Capital | Reading | Öğretim Yöntemleri: Anlatım, Soru-Cevap, Tartışma |
| 13 | Analysis of the Economy and Business Strategy | Reading | Öğretim Yöntemleri: Anlatım, Soru-Cevap, Tartışma |
| 14 | Managerial Economics: Information Sector and the Internet | Reading | Öğretim Yöntemleri: Anlatım, Soru-Cevap, Tartışma |
| 15 | Competition Policy | Reading | Öğretim Yöntemleri: Anlatım, Soru-Cevap, Tartışma |
| 16 | Term Exams | Prepara to exam | Ölçme Yöntemleri: Yazılı Sınav |
| 17 | Term Exams-2 | Prepare to exam | Ölçme Yöntemleri: Yazılı Sınav |
Student Workload - ECTS
| Works | Number | Time (Hour) | Workload (Hour) |
|---|---|---|---|
| Course Related Works | |||
| Class Time (Exam weeks are excluded) | 14 | 3 | 42 |
| Out of Class Study (Preliminary Work, Practice) | 14 | 5 | 70 |
| Assesment Related Works | |||
| Homeworks, Projects, Others | 0 | 0 | 0 |
| Mid-term Exams (Written, Oral, etc.) | 1 | 15 | 15 |
| Final Exam | 1 | 30 | 30 |
| Total Workload (Hour) | 157 | ||
| Total Workload / 25 (h) | 6,28 | ||
| ECTS | 6 ECTS | ||