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Information
| Code | ISY104 |
| Name | Business Management II |
| Term | 2024-2025 Academic Year |
| Semester | 2. Semester |
| Duration (T+A) | 2-0 (T-A) (17 Week) |
| ECTS | 3 ECTS |
| National Credit | 2 National Credit |
| Teaching Language | Türkçe |
| Level | Ön Lisans Dersi |
| Type | Normal |
| Mode of study | Yüz Yüze Öğretim |
| Catalog Information Coordinator | Öğr. Gör.Dr. SEVAL RENKAL DIBLAN |
| Course Instructor |
1 2 |
Course Goal / Objective
Starting from the historical process of management approaches, explaining modern approaches, revealing the requirements of achieving success as a manager or employee in today's competitive environment.
Course Content
Management theories, new approaches, basic concepts of marketing and accounting.
Course Precondition
No prerequisites.
Resources
TULSIAN, P.C. & PANDEY, V. (2009). Business Organisation and Management. (Second Impression). London: Pearson Education.
Notes
Lecture Notes, Seval RENKAL DIBLAN
Course Learning Outcomes
| Order | Course Learning Outcomes |
|---|---|
| LO01 | Have basic theoretical knowledge about management and the manager. |
| LO02 | Explain managerial roles, skills and competencies. |
| LO03 | Have information about the process of management aspects from past to present. |
| LO04 | Explain how an effective and efficient management approach can be achieved. |
| LO05 | Understand the new management techniques. |
| LO06 | Gain knowledge about sub-disciplines of management science such as marketing and accounting. |
Relation with Program Learning Outcome
| Order | Type | Program Learning Outcomes | Level |
|---|---|---|---|
| PLO01 | Bilgi - Kuramsal, Olgusal | Tourism and travel services with the basic concepts and principles of the field that understand how their activities See new developments and technologies in the field of tourism and travel services, and understand the importance of these | 3 |
| PLO02 | Bilgi - Kuramsal, Olgusal | Learn the tourism sector services involving public sector also has specific sensitivities and understand their behavior patterns related to these sensitivities. Tour operator and understand the intricacies of technical and operation issues. | 3 |
| PLO03 | Bilgi - Kuramsal, Olgusal | Understanding of the importance of lifelong learning, scientific and technological advances constantly improve yourself by watching, tracking global issues to be conscious individuals. | 3 |
| PLO04 | Bilgi - Kuramsal, Olgusal | Recognizes the valuable documents and books used in commercial life and work according to proper procedures and principles of the legislation. Office layout and personnel management, public relations, communications and make the necessary skills related to information storage gains. | |
| PLO05 | Beceriler - Bilişsel, Uygulamalı | How to recognize that the execution of administrative activities in the tourism and travel services. | 5 |
| PLO06 | Beceriler - Bilişsel, Uygulamalı | Civil liability in the field of tourism and travel, and will have information about legislation | |
| PLO07 | Beceriler - Bilişsel, Uygulamalı | It captures an important opportunity to reach the levels required by the industry in foreign languages. Labour gain the ability to run software packages may encounter in life. | |
| PLO08 | Yetkinlikler - Bağımsız Çalışabilme ve Sorumluluk Alabilme Yetkinliği | Face to face communication, effective communication and features have gained power to persuade. | 3 |
| PLO09 | Yetkinlikler - Öğrenme Yetkinliği | Understand how it works at all levels of the travel process. | |
| PLO10 | Yetkinlikler - Öğrenme Yetkinliği | Learns the business life in general and the characteristics of businesses operating in the transportation sector in particular. | 5 |
| PLO11 | Yetkinlikler - Alana Özgü Yetkinlik | Be sensitive to differences between people and cultures, show tolerance and respect. | 3 |
| PLO12 | Yetkinlikler - Öğrenme Yetkinliği | It measures the impact of the tourism sector on the country's economy and transportation services. |
Week Plan
| Week | Topic | Preparation | Methods |
|---|---|---|---|
| 1 | The basic concepts related to management and managers, the qualifications and the abilities of contemporary managers | readings about related topic | Öğretim Yöntemleri: Anlatım, Soru-Cevap, Tartışma |
| 2 | Classical management theory | readings about related topic | Öğretim Yöntemleri: Anlatım, Soru-Cevap, Tartışma |
| 3 | Neo-classical management theory | readings about related topic | Öğretim Yöntemleri: Anlatım, Soru-Cevap, Tartışma |
| 4 | Modern management theory | readings about related topic | Öğretim Yöntemleri: Anlatım, Soru-Cevap, Tartışma |
| 5 | Environmental adaptation approaches | readings about related topic | Öğretim Yöntemleri: Anlatım, Soru-Cevap, Tartışma |
| 6 | Time management | readings about related topic | Öğretim Yöntemleri: Anlatım, Soru-Cevap, Tartışma |
| 7 | Planning function | readings about related topic | Öğretim Yöntemleri: Anlatım, Soru-Cevap, Tartışma |
| 8 | Mid-Term Exam | preparation for the exam | Ölçme Yöntemleri: Yazılı Sınav |
| 9 | Coordination function | readings about related topic | Öğretim Yöntemleri: Anlatım, Soru-Cevap, Tartışma |
| 10 | Control function | readings about related topic | Öğretim Yöntemleri: Anlatım, Soru-Cevap, Tartışma |
| 11 | Concept of market, Target Market, Identifying target market, Product development | readings about related topic | Öğretim Yöntemleri: Anlatım, Soru-Cevap, Tartışma |
| 12 | Determining pricing policies, Determining promotion policies | readings about related topic | Öğretim Yöntemleri: Anlatım, Soru-Cevap, Tartışma |
| 13 | Determining promotion policies, Determining distribution policies, Managing customer relationships | readings about related topic | Öğretim Yöntemleri: Anlatım, Soru-Cevap, Tartışma |
| 14 | Managing income and expense accounts, Managing debt and liabilities, Managing assets | readings about related topic | Öğretim Yöntemleri: Anlatım, Soru-Cevap, Tartışma |
| 15 | Managing assets, Managing resources | readings about related topic | Öğretim Yöntemleri: Anlatım, Soru-Cevap, Tartışma |
| 16 | Term Exams | preparation for the exam | Ölçme Yöntemleri: Yazılı Sınav |
| 17 | Term Exams | preparation for the exam | Ölçme Yöntemleri: Yazılı Sınav |
Student Workload - ECTS
| Works | Number | Time (Hour) | Workload (Hour) |
|---|---|---|---|
| Course Related Works | |||
| Class Time (Exam weeks are excluded) | 14 | 2 | 28 |
| Out of Class Study (Preliminary Work, Practice) | 14 | 2 | 28 |
| Assesment Related Works | |||
| Homeworks, Projects, Others | 0 | 0 | 0 |
| Mid-term Exams (Written, Oral, etc.) | 1 | 6 | 6 |
| Final Exam | 1 | 16 | 16 |
| Total Workload (Hour) | 78 | ||
| Total Workload / 25 (h) | 3,12 | ||
| ECTS | 3 ECTS | ||