TÜRKÇE
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Information
| Unit | FACULTY OF DENTISTRY |
| DENTISTRY PR. | |
| Code | DEN463 |
| Name | Health Communication |
| Term | 2024-2025 Academic Year |
| Semester | 8. Semester |
| Duration (T+A) | 2-0 (T-A) (16 Week) |
| ECTS | 3 ECTS |
| National Credit | 2 National Credit |
| Teaching Language | Türkçe |
| Level | Lisans Dersi |
| Type | Normal |
| Label | FE Field Education Courses E Elective |
| Mode of study | Yüz Yüze Öğretim |
| Catalog Information Coordinator | Doç. Dr. ADİLE ŞEHNAZ YILMAZ |
| Course Instructor |
Doç. Dr. Kenan ATEŞGÖZ
(Bahar)
(A Group)
(Ins. in Charge)
|
Course Goal / Objective
Course builds the corporate infrastructure of health communication, and aims to transfer the theories and models, the methods and strategies in the field of health communication, using health communication in media, importance of interpersonal communication in health communication to students with a critical way thinking.
Course Content
Features of health communication and field of activity, health communication theories and models, campaign process in health communication, health communication and social marketing, health communication and defending in media, health communication and crisis communication, health communication and media, health literate, health communication and ethics, interpersonal communication in health communication will be discussed and transferred.
Course Precondition
None
Resources
Çınarlı, İ. (2008). Sağlık İletişimi ve Medya. Ankara: Nobel. / Çınarlı, İ. (2020). 21. Yüzyıl İçin Sağlık İletişimi. Güncellenmiş 2. Basım, Ankara: Nobel. / Okay, A. (2009). Sağlık İletişimi: Temel Kavramlar ve Prensipler. İstanbul: MediaCat.
Notes
Illich, I. (2000). Sağlığın Gaspı. Süha Sertabiboğlu (Çev.), İstanbul: Ayrıntı. / Related articles and electronic resources.
Course Learning Outcomes
| Order | Course Learning Outcomes |
|---|---|
| LO01 | Explains the development of health, right to health and health communication discipline. |
| LO02 | Defines health communication and its fields of activity. |
| LO03 | Explains behavioural theories and models used in health communication practices. |
| LO04 | Examines the methods and resources used in health communication practices. |
| LO05 | Discusses the priorities of public health information and media content shaped by actors in a comparative manner. |
| LO06 | Designs the campaign process within the framework of methods and behavioural models used in health communication practices. |
| LO07 | In health communication practices, it effectively directs the media in line with the interests of target audiences. |
| LO08 | Designs communication processes within the framework of models used in physician-patient communication. |
| LO09 | Analyses ethical problems in the field of health communication. |
| LO10 | Discusses the activities carried out for the purpose of health promotion in the national and international arena and the framework agreements signed. |
Relation with Program Learning Outcome
| Order | Type | Program Learning Outcomes | Level |
|---|---|---|---|
| PLO01 | Bilgi - Kuramsal, Olgusal | As a dentist, identifies the fundamental and current knowledge required in clinical and health sciences relevant to the profession. | |
| PLO02 | Bilgi - Kuramsal, Olgusal | Explains the normal structure, function, development, and interactions of oral, dental, and maxillofacial formations throughout all stages of human life. | |
| PLO03 | Bilgi - Kuramsal, Olgusal | Lists the essential preventive dentistry methods meticulously aimed at preventing diseases related to the oral, dental, and maxillofacial system. | |
| PLO04 | Beceriler - Bilişsel, Uygulamalı | Associates the differential diagnoses of oral, dental, and maxillofacial diseases with systemic diseases, and manages referral and/or treatment processes when necessary. | |
| PLO05 | Beceriler - Bilişsel, Uygulamalı | Adopts a holistic approach to patient care, planning collaborative processes with colleagues and experts in the field. | 4 |
| PLO06 | Beceriler - Bilişsel, Uygulamalı | Defines first aid and basic life support in dental emergencies requiring medical intervention, lists the necessary intervention steps, and plans the related process. | |
| PLO07 | Beceriler - Bilişsel, Uygulamalı | Lists methods for protecting and preventing oral and dental health directed at individuals, families, and communities; participates in related activities as an individual or team member; and conducts consulting and supervision. | |
| PLO08 | Yetkinlikler - Bağımsız Çalışabilme ve Sorumluluk Alabilme Yetkinliği | Facilitates the participation of subordinates in developmental and educational activities and manages these activities when necessary. | 3 |
| PLO09 | Yetkinlikler - Bağımsız Çalışabilme ve Sorumluluk Alabilme Yetkinliği | Accesses professional knowledge and analyzes it using critical thinking skills; identifies learning needs and resources related to the practice of medicine. | 4 |
| PLO10 | Yetkinlikler - Öğrenme Yetkinliği | Develops a positive attitude and behavior towards lifelong learning, and embraces the universal conditions required by the medical profession. | 3 |
| PLO11 | Yetkinlikler - Öğrenme Yetkinliği | Effectively communicates with patients and their families, colleagues, and other segments of the community. | 4 |
| PLO12 | Yetkinlikler - İletişim ve Sosyal Yetkinlik | Organizes and implements projects and activities for the social environment in which they live, with a sense of social responsibility. | 5 |
| PLO13 | Yetkinlikler - İletişim ve Sosyal Yetkinlik | Utilizes medical informatics and communication technologies, along with computer software, at the level required by their field. | 3 |
| PLO14 | Yetkinlikler - İletişim ve Sosyal Yetkinlik | Follows developments and communicates with colleagues in their field using a foreign language at a minimum of B1 general level according to the Common European Framework of Reference for Languages. | |
| PLO15 | Yetkinlikler - İletişim ve Sosyal Yetkinlik | Adopts basic health legislation and regulations concerning individual rights and responsibilities, as well as ethical guidelines. | 3 |
| PLO16 | Yetkinlikler - İletişim ve Sosyal Yetkinlik | Exhibits sensitivity and takes responsibility in matters of individual and public health, environmental protection, and occupational safety. | 4 |
Week Plan
| Week | Topic | Preparation | Methods |
|---|---|---|---|
| 1 | Introduction to Health Communication. | Reading of literature | Öğretim Yöntemleri: Anlatım |
| 2 | What is Health Communication, Its features and field of activity. | Reading of literature | Öğretim Yöntemleri: Anlatım, Soru-Cevap |
| 3 | Health Communication Theories and Models: Attitude, and Behaviour Change Micro-Level Theories (Health Belief Model, Social Learning Model, Mind Based Action Theory). | Reading of literature | Öğretim Yöntemleri: Anlatım, Tartışma |
| 4 | Health Communication Theories and Models: Attitude, and Behaviour Change Micro-Level Theories (Behaviour Change Steps Model, Communication for Persuasion Theory, Detailing Tendency Model, Realization Ability Theory, Unite-Approach Theory). | Reading of literature | Öğretim Yöntemleri: Anlatım, Beyin Fırtınası |
| 5 | Health Communication Theories and Models: Attitude, and Behaviour Change Micro-Level Theories (Spreading of Innovation Theory, Impowering of Society Theory, Precede-Proceed Model). | Reading of literature | Öğretim Yöntemleri: Soru-Cevap, Anlatım, Tartışma |
| 6 | Health Communication Theories and Models: Attitude, and Behaviour Change Micro-Level Theories (Communication for Behaviour Effect, Communication Model for Social Change, Enhanced Parallel Process Model). | Reading of literature | Öğretim Yöntemleri: Anlatım, Soru-Cevap, Beyin Fırtınası |
| 7 | Campaign Process in Health Communication: Planning Steps, Situation Analysis and Target Audience. | Reading of literature | Öğretim Yöntemleri: Anlatım, Soru-Cevap, Örnek Olay |
| 8 | Mid-Term Exam | Taught course subjects | Ölçme Yöntemleri: Yazılı Sınav |
| 9 | Campaign Process in Health Communication: Strategies, Planning, Implementation, and Evaluation. | Reading of literature | Öğretim Yöntemleri: Anlatım, Örnek Olay |
| 10 | Health Communication and Social Marketing. | Reading of literature | Öğretim Yöntemleri: Anlatım, Soru-Cevap |
| 11 | Health Communication and Crisis Communication. | Reading of literature | Öğretim Yöntemleri: Anlatım, Tartışma |
| 12 | Health Communication and Defending in Media. | Reading of literature | Öğretim Yöntemleri: Anlatım, Tartışma, Örnek Olay |
| 13 | Health Communication and Media: Health Literate, Critical Health Communication. | Reading of literature | Öğretim Yöntemleri: Anlatım, Soru-Cevap, Tartışma, Beyin Fırtınası |
| 14 | Health Communication and Ethics. | Reading of literature | Öğretim Yöntemleri: Anlatım, Tartışma, Beyin Fırtınası |
| 15 | Interpersonal Communication in Health Communication: Doctor-Patient Communication, Medical Personnel-Patient Communication, Professional Medical Communication. | Reading of literature | Öğretim Yöntemleri: Tartışma, Soru-Cevap, Örnek Olay |
| 16 | Term Exams | Taught course subjects | Ölçme Yöntemleri: Yazılı Sınav |
Assessment (Exam) Methods and Criteria
Current term shares have not yet been determined. Shares of the previous term are shown.
| Assessment Type | Midterm / Year Impact | End of Term / End of Year Impact |
|---|---|---|
| 1. Midterm Exam | 100 | 50 |
| General Assessment | ||
| Midterm / Year Total | 100 | 50 |
| 1. Final Exam | - | 50 |
| Grand Total | - | 100 |
Student Workload - ECTS
| Works | Number | Time (Hour) | Workload (Hour) |
|---|---|---|---|
| Course Related Works | |||
| Class Time (Exam weeks are excluded) | 16 | 2 | 32 |
| Out of Class Study (Preliminary Work, Practice) | 16 | 2 | 32 |
| Assesment Related Works | |||
| Homeworks, Projects, Others | 0 | 0 | 0 |
| Mid-term Exams (Written, Oral, etc.) | 1 | 6 | 6 |
| Final Exam | 1 | 12 | 12 |
| Total Workload (Hour) | 82 | ||
| Total Workload / 25 (h) | 3,28 | ||
| ECTS | 3 ECTS | ||