General Information

The aim of the program is to train the employees and executive candidates of public and private sector at all levels who will have knowledge of the basic principles, strategies, techniques and foundations of marketing and capabilites on analytical thinking, problem solving and decision-making for marketing. For this purpose, graduates in business administration and the other areas are welcome to apply Master Programme in Marketing.

Length of Programme & Number of Credits

1 Year - 60 ECTS

Feature & Definition

E-MBA Marketing Programme of Çukurova University differs from other marketing e-mba programmes with its equipped academic staff and technological insfrastructure.

Mode of Study

Full Time

Head of Department

Prof. Dr. DENİZ ZEREN

ECTS / Course Catalog Coordinator

Doç. Dr. BEHİYE GÜLSÜN KARAÇAY

Erasmus Coordinator

Dr. Öğr. Üyesi Selin KÖKSAL ARAÇ

Internship Coordinator

Orientation Staff

Prof. Dr. DENİZ ZEREN

Goals

The aim of this program is giving opportunity to improve career or getting education people who are working in marketing and sales departmants by eliminating time and location barrier.

Objectives

In the framework of modern marketing understanding, teaching marketing principles and rules, maintaining to people developing marketing strategies, by teaching research methods maintaining them conduct market research, by maintaining specialization on marketing communication area giving ability to students executing integrated marketing understanding applications.

Specific Admission Requirements

The students can apply to this program providing grade point averages and interview in accordance with the regulations of “Çukurova University Graduate Education and Examination Committee”.

Qualification Awarded

The students who have successfully accomplished this program gain the master’s degree of E-MBA Marketing Programme.

Level of Qualification

Master's

Qualification Requirements of Graduation

In order to graduate from this programme, the students are required to successfully complete all the courses with a minimum average grade point of 2.50 out of 4.00.

Access to Further Studies

The graduates of this program are eligible to apply for admission to obtain a PhD degree in their or related fields if they pass the evaluation process designated according to the “Regulations of Çukurova University Graduate Studies”, which includes a required ALES score and an adequate English language proficiency.

Internship

There are no internship courses.

Applied Course

There are no practical courses.

Work Placement

No workplace training is available.

Double Major, Additional Major & Exchange Possibilities

No exchange possibilities.

Employment Opportunities

The graduates of this programme work in particularly in departments related to marketing in private and public sector as a manager or in a different title.