TÜRKÇE
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Information
| Unit | FACULTY OF FINE ARTS |
| CERAMICS PR. | |
| Code | SRS473 |
| Name | World Ceramic Market Analysis |
| Term | 2019-2020 Academic Year |
| Semester | 7. Semester |
| Duration (T+A) | 2-0 (T-A) (17 Week) |
| ECTS | 2 ECTS |
| National Credit | 2 National Credit |
| Teaching Language | Türkçe |
| Level | Lisans Dersi |
| Type | Normal |
| Label | E Elective |
| Mode of study | Yüz Yüze Öğretim |
| Catalog Information Coordinator | Prof. Dr. MEHMET CİHAN YAVUZ |
| Course Instructor |
Prof. Dr. MEHMET CİHAN YAVUZ
(Güz)
(A Group)
(Ins. in Charge)
|
Course Goal / Objective
To give information about the ceramics industry in the world markets and to introduce up-to-date information sources about main producers, competitors and consumer markets.
Course Content
Usage areas of ceramic materials, consumer ceramic products, industrial ceramic products, manufacturers, competition, raw material sources, production technologies, production scales, competition tools used in the ceramic market, comparative SWOT analysis.
Course Precondition
Resources
Notes
Course Learning Outcomes
| Order | Course Learning Outcomes |
|---|---|
| LO01 | Explains marketing and market concepts |
| LO02 | Analize ceramic market and economics |
| LO03 | Differentiates consumer and industrial ceramic markets |
| LO04 | Lists manufacturers in the world ceramic markets and tools of competition |
| LO05 | Recall raw materials, production and design technologies, innovation and ARGE tools are common in the world ceramic markets. |
| LO06 | Recognize the basic trends that guide the world ceramic market and develops market forecasts for the future. |
Relation with Program Learning Outcome
| Order | Type | Program Learning Outcomes | Level |
|---|
Week Plan
| Week | Topic | Preparation | Methods |
|---|---|---|---|
| 1 | Introduction, Course Introduction and Market Concept | Reading lecture notes and web pre-search about the topic | |
| 2 | Ceramic Economy | Reading lecture notes and web pre-search about the topic | |
| 3 | Ceramic Products and Usage Areas | Reading lecture notes and web pre-search about the topic | |
| 4 | Consumer Ceramic Products and Markets | Reading lecture notes and web pre-search about the topic | |
| 5 | Industrial Ceramic Products and Markets | Reading lecture notes and web pre-search about the topic | |
| 6 | Ceramic producers in the world and competition structure | Reading lecture notes and web pre-search about the topic | |
| 7 | Competition Tools in Ceramic Market | Reading lecture notes and web pre-search about the topic | |
| 8 | Mid-Term Exam | Reading lecture notes | |
| 9 | Ceramic Raw Materials and Suppliers | Reading lecture notes and web pre-search about the topic | |
| 10 | Ceramic Manufacturing and Design Technologies | Reading lecture notes and web pre-search about the topic | |
| 11 | Economics of the scale of ceramics | Reading lecture notes and web pre-search about the topic | |
| 12 | Innovation and ARGE in the Ceramic Industry | Reading lecture notes and web pre-search about the topic | |
| 13 | Branding in Ceramic Sector | Reading lecture notes and web pre-search about the topic | |
| 14 | Trending Trends in the Ceramic Industry | Reading lecture notes and web pre-search about the topic | |
| 15 | Future of Ceramic Industry | Reading lecture notes and web pre-search about the topic | |
| 16 | Term Exams | Reading lecture notes | |
| 17 | Term Exams | Reading lecture notes |
Assessment (Exam) Methods and Criteria
| Assessment Type | Midterm / Year Impact | End of Term / End of Year Impact |
|---|---|---|
| 1. Midterm Exam | 100 | 40 |
| General Assessment | ||
| Midterm / Year Total | 100 | 40 |
| 1. Final Exam | - | 60 |
| Grand Total | - | 100 |
Student Workload - ECTS
| Works | Number | Time (Hour) | Workload (Hour) |
|---|---|---|---|
| Course Related Works | |||
| Class Time (Exam weeks are excluded) | 14 | 2 | 28 |
| Out of Class Study (Preliminary Work, Practice) | 14 | 1 | 14 |
| Assesment Related Works | |||
| Homeworks, Projects, Others | 0 | 0 | 0 |
| Mid-term Exams (Written, Oral, etc.) | 1 | 4 | 4 |
| Final Exam | 1 | 8 | 8 |
| Total Workload (Hour) | 54 | ||
| Total Workload / 25 (h) | 2,16 | ||
| ECTS | 2 ECTS | ||