TÜRKÇE
ENGLISH
Information
| Unit | TOURISM AND HOTEL MANAGEMENT ACADEMY |
| ACCOMMODATION SERVICES PR. | |
| Code | KON258 |
| Name | Business Communication |
| Term | 2023-2024 Academic Year |
| Semester | 4. Semester |
| Duration (T+A) | 2-0 (T-A) (17 Week) |
| ECTS | 3 ECTS |
| National Credit | 2 National Credit |
| Teaching Language | Türkçe |
| Level | Lisans Dersi |
| Type | Normal |
| Label | E Elective |
| Mode of study | Yüz Yüze Öğretim |
| Catalog Information Coordinator | Prof. Dr. MEHMET CİHAN YAVUZ |
| Course Instructor |
Dr. Öğr. Üyesi DİĞDEM ESKİYÖRÜK
(Bahar)
(A Group)
(Ins. in Charge)
|
Course Goal / Objective
Communication knowledge and technics needede in business life.
Course Content
Communication concept, process, types; oral communication, body language, listening skills and communication in the phone.
Course Precondition
None
Resources
Yatkın, Ahmet (2015), Public Relations and Communication, Nobel Akademik Publishing
Notes
Lecture notes, presentations and internet sources
Course Learning Outcomes
| Order | Course Learning Outcomes |
|---|---|
| LO01 | Defines communication concept and lists Its types |
| LO02 | Understands the place of communication in management science |
| LO03 | Recalls the characteristics and process of communication |
| LO04 | Applies effective oral and body language communication. |
| LO05 | Develops Effective Listening Skills |
| LO06 | Applies Effective Communication in the Phone |
Relation with Program Learning Outcome
| Order | Type | Program Learning Outcomes | Level |
|---|---|---|---|
| PLO01 | Bilgi - Kuramsal, Olgusal | Explains the basic concepts of business administration and the strategic, tactical, and operational dimensions of business management. | 3 |
| PLO02 | Bilgi - Kuramsal, Olgusal | Explains the basic legal, social and moral rules and related legislation covering the business area. | 3 |
| PLO03 | Bilgi - Kuramsal, Olgusal | Comprehends the planning, organization, execution, coordination and control functions of accommodation establishments management. | 3 |
| PLO04 | Beceriler - Bilişsel, Uygulamalı | Can use numerical and statistical information to research, think, analyze, establish cause-effect relationships, make decisions and establish strategies. | |
| PLO05 | Beceriler - Bilişsel, Uygulamalı | Updates skills by following the innovations and changes in field. | |
| PLO06 | Yetkinlikler - Bağımsız Çalışabilme ve Sorumluluk Alabilme Yetkinliği | Can carry out projects and works related to the field within the framework of quality processes, and develops the skills to work independently and in harmony with a team. | 3 |
| PLO07 | Yetkinlikler - Bağımsız Çalışabilme ve Sorumluluk Alabilme Yetkinliği | In unforeseen complex situations that may be encountered in relation to hotel management, travel management and other types of touristic businesses, it takes responsibility and finds solutions by examining good examples in other countries and foreign sources. | |
| PLO08 | Yetkinlikler - Öğrenme Yetkinliği | As well as being specialized in a certain field of a tourism business, it develops the skills to support other parts of the business and adapt to sudden situations. | 3 |
| PLO09 | Yetkinlikler - Öğrenme Yetkinliği | Can obtain information from sources of different characteristics and in foreign languages, and observes social, scientific and ethical values. | |
| PLO10 | Yetkinlikler - Öğrenme Yetkinliği | In addition to her/his professional development, constantly improves herself/himself by identifying learning needs in scientific, social, cultural and artistic fields in line with her/his interests and abilities. | 5 |
| PLO11 | Yetkinlikler - İletişim ve Sosyal Yetkinlik | Can communicate correctly and effectively both in written and oral form in Turkish and foreign languages, and can convey information and ideas about the field in a way that others can understand. | 5 |
| PLO12 | Yetkinlikler - İletişim ve Sosyal Yetkinlik | Performs health, safety, quality and risk assessments; works by taking measures for laws, professional conditions, ethics, fundamental personal rights and freedoms, privacy of private life, social responsibility and environmental protection. | 4 |
| PLO13 | Yetkinlikler - İletişim ve Sosyal Yetkinlik | Follows national and international external environmental and sectoral conditions at a level that can cope with cyclical fluctuations due to flexible demand conditions in the field of tourism management, uses tools to analyze a tourism business with its internal and external environment, evaluates the findings and decides. | |
| PLO14 | Yetkinlikler - Alana Özgü Yetkinlik | Recognizes information systems used in hotel businesses, uses basic information technologies and software related to the field. | |
| PLO15 | Yetkinlikler - Alana Özgü Yetkinlik | Evaluates domestic and foreign concepts, ideas and data in the field of tourism management with scientific methods. | |
| PLO16 | Yetkinlikler - Alana Özgü Yetkinlik | Understands the socio-economic structure of tourism and its importance for the country and the world within the scope of this structure, and directs the design of the investment phase of a new business to be established in other areas of the tourism and service sector. |
Week Plan
| Week | Topic | Preparation | Methods |
|---|---|---|---|
| 1 | Introduction to Business Communication | Reading the relevant section of the textbook and lecture notes | Öğretim Yöntemleri: Anlatım, Örnek Olay |
| 2 | Communication and Management | Reading the relevant section of the textbook and lecture notes | Öğretim Yöntemleri: Anlatım, Örnek Olay |
| 3 | Spesifications of Communication | Reading the relevant section of the textbook and lecture notes | Öğretim Yöntemleri: Anlatım, Örnek Olay |
| 4 | Communication Process | Reading the relevant section of the textbook and lecture notes | Öğretim Yöntemleri: Anlatım, Örnek Olay |
| 5 | Elements of Communication Process-1 | Reading the relevant section of the textbook and lecture notes | Öğretim Yöntemleri: Anlatım, Örnek Olay |
| 6 | Elements of Communication Process-2 | Reading the relevant section of the textbook and lecture notes | Öğretim Yöntemleri: Anlatım, Örnek Olay |
| 7 | Elements of Communication Process-3 | Reading the relevant section of the textbook and lecture notes | Öğretim Yöntemleri: Anlatım, Örnek Olay |
| 8 | Mid-Term Exam | Preparetion for exam | Ölçme Yöntemleri: Yazılı Sınav |
| 9 | Types of Communication | Reading the relevant section of the textbook and lecture notes | Öğretim Yöntemleri: Anlatım, Soru-Cevap, Örnek Olay |
| 10 | Oral Communication | Reading the relevant section of the textbook and lecture notes | Öğretim Yöntemleri: Anlatım, Örnek Olay |
| 11 | Listening Skills | Reading the relevant section of the textbook and lecture notes | Öğretim Yöntemleri: Anlatım, Örnek Olay |
| 12 | Body Language | Reading the relevant section of the textbook and lecture notes | Öğretim Yöntemleri: Anlatım, Örnek Olay, Rol Oynama, Tartışma |
| 13 | Written Communication | Reading the relevant section of the textbook and lecture notes | Öğretim Yöntemleri: Anlatım, Örnek Olay |
| 14 | Communication in the Phone | Reading the relevant section of the textbook and lecture notes | Öğretim Yöntemleri: Anlatım, Örnek Olay, Rol Oynama |
| 15 | Clothing in Effective Communication | Reading the relevant section of the textbook and lecture notes | Öğretim Yöntemleri: Anlatım, Gösteri, Örnek Olay |
| 16 | Final Exam | Preparetion for exam | Ölçme Yöntemleri: Yazılı Sınav |
| 17 | Final Exam | Preparetion for exam | Ölçme Yöntemleri: Yazılı Sınav |
Student Workload - ECTS
| Works | Number | Time (Hour) | Workload (Hour) |
|---|---|---|---|
| Course Related Works | |||
| Class Time (Exam weeks are excluded) | 14 | 2 | 28 |
| Out of Class Study (Preliminary Work, Practice) | 14 | 2 | 28 |
| Assesment Related Works | |||
| Homeworks, Projects, Others | 0 | 0 | 0 |
| Mid-term Exams (Written, Oral, etc.) | 1 | 10 | 10 |
| Final Exam | 1 | 10 | 10 |
| Total Workload (Hour) | 76 | ||
| Total Workload / 25 (h) | 3,04 | ||
| ECTS | 3 ECTS | ||