TÜRKÇE
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Information
| Code | KOS409 |
| Name | Destination Management |
| Semester | 7. Semester |
| Duration (T+A) | 2-0 (T-A) (17 Week) |
| ECTS | 3 ECTS |
| National Credit | 2 National Credit |
| Teaching Language | Türkçe |
| Level | Lisans Dersi |
| Type | Normal |
| Mode of study | Yüz Yüze Öğretim |
| Catalog Information Coordinator | Dr. Öğr. Üyesi ERDİNÇ BALLI |
Course Goal
The aim of the course; to investigate the destination management concept , destination management stakeholders and planning, organization, coordination and control in destination management
Course Content
Destination management concept, stakeholders, planning, organizing, coordination and control concepts, benchmarking in destination management..
Course Precondition
There are no prerequisites for the course
Resources
Destinasyon Yönetimi, Oğuz Türkay, Detay Yayıncılık
Notes
Destinasyon Yönetimi, Oğuz Türkay, Detay Yayıncılık
Course Learning Outcomes
| Order | Course Learning Outcomes |
|---|---|
| LO01 | Define the concept of destination, explain its types and features |
| LO02 | List the stages of the destination planning and development process |
| LO03 | Describe destination management organizations |
| LO04 | Determine the importance of TQM application in terms of destination management |
| LO05 | Define the concept of destination marketing |
| LO06 | Interpret successfuly destination management practices |
| LO07 | Explain the destination life cycle model |
| LO08 | Compares destination competitiveness models |
Relation with Program Learning Outcome
| Order | Type | Program Learning Outcomes | Level |
|---|---|---|---|
| PLO01 | Bilgi - Kuramsal, Olgusal | Explains the basic concepts of business administration and the strategic, tactical, and operational dimensions of business management. | |
| PLO02 | Bilgi - Kuramsal, Olgusal | Explains the basic legal, social and moral rules and related legislation covering the business area. | |
| PLO03 | Bilgi - Kuramsal, Olgusal | Comprehends the planning, organization, execution, coordination and control functions of accommodation establishments management. | |
| PLO04 | Beceriler - Bilişsel, Uygulamalı | Can use numerical and statistical information to research, think, analyze, establish cause-effect relationships, make decisions and establish strategies. | |
| PLO05 | Beceriler - Bilişsel, Uygulamalı | Updates skills by following the innovations and changes in field. | 5 |
| PLO06 | Yetkinlikler - Bağımsız Çalışabilme ve Sorumluluk Alabilme Yetkinliği | Can carry out projects and works related to the field within the framework of quality processes, and develops the skills to work independently and in harmony with a team. | |
| PLO07 | Yetkinlikler - Bağımsız Çalışabilme ve Sorumluluk Alabilme Yetkinliği | In unforeseen complex situations that may be encountered in relation to hotel management, travel management and other types of touristic businesses, it takes responsibility and finds solutions by examining good examples in other countries and foreign sources. | |
| PLO08 | Yetkinlikler - Öğrenme Yetkinliği | As well as being specialized in a certain field of a tourism business, it develops the skills to support other parts of the business and adapt to sudden situations. | 3 |
| PLO09 | Yetkinlikler - Öğrenme Yetkinliği | Can obtain information from sources of different characteristics and in foreign languages, and observes social, scientific and ethical values. | |
| PLO10 | Yetkinlikler - Öğrenme Yetkinliği | In addition to her/his professional development, constantly improves herself/himself by identifying learning needs in scientific, social, cultural and artistic fields in line with her/his interests and abilities. | |
| PLO11 | Yetkinlikler - İletişim ve Sosyal Yetkinlik | Can communicate correctly and effectively both in written and oral form in Turkish and foreign languages, and can convey information and ideas about the field in a way that others can understand. | |
| PLO12 | Yetkinlikler - İletişim ve Sosyal Yetkinlik | Performs health, safety, quality and risk assessments; works by taking measures for laws, professional conditions, ethics, fundamental personal rights and freedoms, privacy of private life, social responsibility and environmental protection. | 4 |
| PLO13 | Yetkinlikler - İletişim ve Sosyal Yetkinlik | Follows national and international external environmental and sectoral conditions at a level that can cope with cyclical fluctuations due to flexible demand conditions in the field of tourism management, uses tools to analyze a tourism business with its internal and external environment, evaluates the findings and decides. | |
| PLO14 | Yetkinlikler - Alana Özgü Yetkinlik | Recognizes information systems used in hotel businesses, uses basic information technologies and software related to the field. | |
| PLO15 | Yetkinlikler - Alana Özgü Yetkinlik | Evaluates domestic and foreign concepts, ideas and data in the field of tourism management with scientific methods. | 3 |
| PLO16 | Yetkinlikler - Alana Özgü Yetkinlik | Understands the socio-economic structure of tourism and its importance for the country and the world within the scope of this structure, and directs the design of the investment phase of a new business to be established in other areas of the tourism and service sector. |
Week Plan
| Week | Topic | Preparation | Methods |
|---|---|---|---|
| 1 | Definition of destination, relationship between tourism and destination | Lecture notes and other sources | Öğretim Yöntemleri: Anlatım, Soru-Cevap, Tartışma |
| 2 | Destination sources, types and properties | Lecture notes and other sources | Öğretim Yöntemleri: Tartışma, Soru-Cevap, Anlatım |
| 3 | Concept of destination management, logic and legal framework | Lecture notes and other sources | Öğretim Yöntemleri: Anlatım, Soru-Cevap, Tartışma |
| 4 | Destination development and planning | Lecture notes and other sources | Öğretim Yöntemleri: Anlatım, Soru-Cevap, Tartışma |
| 5 | Considerations in Destination Development and Planning Processes | Lecture notes and other sources | Öğretim Yöntemleri: Anlatım, Soru-Cevap, Tartışma |
| 6 | Organization in Destination Management | Lecture notes and other sources | Öğretim Yöntemleri: Soru-Cevap, Anlatım, Tartışma |
| 7 | Destination Management Organizations and Organization Structures | Lecture notes and other sources | Öğretim Yöntemleri: Anlatım, Soru-Cevap, Tartışma |
| 8 | Mid-Term Exam | Lecture notes and other sources | Ölçme Yöntemleri: Ödev, Yazılı Sınav |
| 9 | Coordination in Destination Management | Lecture notes and other sources | Öğretim Yöntemleri: Anlatım, Soru-Cevap, Tartışma |
| 10 | Directing in Destination Management | Lecture notes and other sources | Öğretim Yöntemleri: Anlatım, Soru-Cevap, Tartışma |
| 11 | Control in Destination Management | Lecture notes and other sources | Öğretim Yöntemleri: Anlatım, Soru-Cevap, Tartışma |
| 12 | Destination-Focused Total Quality Management | Lecture notes and other sources | Öğretim Yöntemleri: Anlatım, Soru-Cevap, Tartışma |
| 13 | Destination Management and Benchmarking | Lecture notes and other sources | Öğretim Yöntemleri: Anlatım, Soru-Cevap, Tartışma |
| 14 | Successfuly destination management practices | Lecture notes and other sources | Öğretim Yöntemleri: Anlatım, Örnek Olay |
| 15 | Samples for Successfuly destination management implications | Lecture notes and other sources | Öğretim Yöntemleri: Örnek Olay, Anlatım |
| 16 | Term Exams | Lecture notes and other sources- Evaluation | Ölçme Yöntemleri: Yazılı Sınav |
| 17 | Term Exams | Lecture notes and other sources- Evaluation | Ölçme Yöntemleri: Yazılı Sınav |
Student Workload - ECTS
| Works | Number | Time (Hour) | Workload (Hour) |
|---|---|---|---|
| Course Related Works | |||
| Class Time (Exam weeks are excluded) | 14 | 2 | 28 |
| Out of Class Study (Preliminary Work, Practice) | 14 | 2 | 28 |
| Assesment Related Works | |||
| Homeworks, Projects, Others | 1 | 4 | 4 |
| Mid-term Exams (Written, Oral, etc.) | 1 | 8 | 8 |
| Final Exam | 1 | 10 | 10 |
| Total Workload (Hour) | 78 | ||
| Total Workload / 25 (h) | 3,12 | ||
| ECTS | 3 ECTS | ||