TÜRKÇE
ENGLISH
Information
| Code | MTH003 |
| Name | - |
| Term | 2023-2024 Academic Year |
| Semester | 7. Semester |
| Duration (T+A) | 2-0 (T-A) (17 Week) |
| ECTS | 6 ECTS |
| National Credit | 2 National Credit |
| Teaching Language | Türkçe |
| Level | Lisans Dersi |
| Type | Normal |
| Mode of study | Uzaktan Öğretim |
| Catalog Information Coordinator | |
| Course Instructor |
Prof. Dr. DENİZ ZEREN
(A Group)
(Ins. in Charge)
Dr. Öğr. Üyesi Selin KÖKSAL ARAÇ (A Group) (Asst. Ins.) |
Course Goal / Objective
Digital Transformation Management provides a comprehensive suite of strategy concepts, tools, methods and perspectives to understand and manage your way through a digital transformation and to develop a strategic response to the emerging digital revolution and to then align your organization for effective strategy execution. Digital Transformation Management course is designed to lead and execute digital innovation initiatives and develop new business models for existing and nascent companies in a wide range of industries.
Course Content
In this course we explore the phenomenon of digital transformation: What separates businesses that manage to adapt and thrive in a digital world from those who fail? Digital transformation is not about technology—it is about strategy and new ways of thinking. Transforming for the digital age requires your business to upgrade its strategic mindset much more than its IT infrastructure. This truth is apparent in the changing roles of technology leadership within business.
Course Precondition
There is no prerequisite for the course.
Resources
The digital Transformation Play Book ( Colombia Press). , The Cold Start Problem; Andrew Chen , The New IT ; Jill Dyche
Notes
Articles for the course
Course Learning Outcomes
| Order | Course Learning Outcomes |
|---|---|
| LO01 | Understand the domains of Digital Transformation |
| LO02 | Basic Understanding of what is Digital transformation |
| LO03 | Able to asses the Compğatitive value Train |
| LO04 | Grasps a basic understanding on Digital Transformation Strtategies |
| LO05 | Basic analysis of Customer Networks |
| LO06 | Basic analysis of Data |
| LO07 | Basic Understanding of Convergent experimental Method |
Relation with Program Learning Outcome
| Order | Type | Program Learning Outcomes | Level |
|---|---|---|---|
| PLO01 | Bilgi - Kuramsal, Olgusal | Explaining business concepts and their interrelationships | 2 |
| PLO02 | Bilgi - Kuramsal, Olgusal | Explaining the basic theoretical models, numerical and statistical methods of business management | 5 |
| PLO03 | Bilgi - Kuramsal, Olgusal | Explaining the relationship between basic economics concepts and business management concepts | 5 |
| PLO04 | Bilgi - Kuramsal, Olgusal | İşletme yönetiminde kullanılan kuramsal, sayısal ve istatistik yöntemlerin nasıl uygulanacağını açıklama | 1 |
| PLO05 | Bilgi - Kuramsal, Olgusal | Explaining how to interpret the results obtained as a result of the creation/application of theoretical, numerical and statistical methods used in business management | 3 |
| PLO06 | Bilgi - Kuramsal, Olgusal | Determine appropriate methods to solve business problems | 5 |
| PLO07 | Bilgi - Kuramsal, Olgusal | Evaluate the results that are obtained from applications of business management methods | 2 |
| PLO08 | Beceriler - Bilişsel, Uygulamalı | Use the basic numerical and statistical softwares | 4 |
| PLO09 | Beceriler - Bilişsel, Uygulamalı | Use the basic enterprise resource planning (ERP) softwares | 5 |
| PLO10 | Yetkinlikler - Bağımsız Çalışabilme ve Sorumluluk Alabilme Yetkinliği | Working effectively individually and/or in a team | 1 |
| PLO11 | Yetkinlikler - Öğrenme Yetkinliği | As well as professional development, improve him-/herself continuously in scientific, social, cultural and artistic fields according to his/her interests and abilities, identifying needs of learning. | 5 |
| PLO12 | Yetkinlikler - Öğrenme Yetkinliği | Being aware of the necessity of lifelong learning, constantly renewing itself by following the current developments in the field. | 4 |
| PLO13 | Yetkinlikler - İletişim ve Sosyal Yetkinlik | Presenting information effectively by using different sources within the framework of academic rules. | 1 |
| PLO14 | Yetkinlikler - İletişim ve Sosyal Yetkinlik | Use Turkish and at least one foreign language in accordance with the requirements in academic and business context | 3 |
| PLO15 | Yetkinlikler - İletişim ve Sosyal Yetkinlik | Accurately express the obtained information and comments verbally and in writing | |
| PLO16 | Yetkinlikler - Alana Özgü Yetkinlik | Applying new working methods when deemed necessary by questioning traditional approaches, practices and methods | |
| PLO17 | Yetkinlikler - Alana Özgü Yetkinlik | Acting in accordance with social, scientific and professional ethical values from an entrepreneurial perspective | |
| PLO18 | Yetkinlikler - Alana Özgü Yetkinlik | Determining the most appropriate approaches, implementations and methods of business management considering sectors, their sizes, resources, cultures, goals and objectives of the enterprises | |
| PLO19 | Yetkinlikler - Alana Özgü Yetkinlik | Interpreting the effects of external environmental factors such as sector structure, competition, technology, economy, politics, culture, which affect the |
Week Plan
| Week | Topic | Preparation | Methods |
|---|---|---|---|
| 1 | introduction to digital transformation | The digital Transformation Play Book ( Colombia Press). , The Cold Start Problem; Andrew Chen , The New IT ; Jill Dyche | Öğretim Yöntemleri: Anlatım |
| 2 | five areas of digital transformation | introduction to digital transformation | Öğretim Yöntemleri: Anlatım |
| 3 | five areas of digital transformation - continued | introduction to digital transformation | Öğretim Yöntemleri: Anlatım |
| 4 | Leveraging customer networks | The digital Transformation Play Book ( Colombia Press). , The Cold Start Problem; Andrew Chen , The New IT ; Jill Dyche | Öğretim Yöntemleri: Anlatım |
| 5 | Digital Platforming | The digital Transformation Play Book ( Colombia Press). , The Cold Start Problem; Andrew Chen , The New IT ; Jill Dyche | Öğretim Yöntemleri: Anlatım |
| 6 | Competitive value train | The digital Transformation Play Book ( Colombia Press). , The Cold Start Problem; Andrew Chen , The New IT ; Jill Dyche | Öğretim Yöntemleri: Anlatım |
| 7 | Case Studies | The digital Transformation Play Book ( Colombia Press). , The Cold Start Problem; Andrew Chen , The New IT ; Jill Dyche | Öğretim Yöntemleri: Anlatım |
| 8 | Mid-Term Exam | The digital Transformation Play Book ( Colombia Press). , The Cold Start Problem; Andrew Chen , The New IT ; Jill Dyche | Ölçme Yöntemleri: Yazılı Sınav |
| 9 | Converting data into value | The digital Transformation Play Book ( Colombia Press). , The Cold Start Problem; Andrew Chen , The New IT ; Jill Dyche | Öğretim Yöntemleri: Anlatım |
| 10 | Experimental Innovation | The digital Transformation Play Book ( Colombia Press). , The Cold Start Problem; Andrew Chen , The New IT ; Jill Dyche | Öğretim Yöntemleri: Anlatım |
| 11 | Experimental Innovation- continued | The digital Transformation Play Book ( Colombia Press). , The Cold Start Problem; Andrew Chen , The New IT ; Jill Dyche | Öğretim Yöntemleri: Anlatım |
| 12 | Adapting the value definition | The digital Transformation Play Book ( Colombia Press). , The Cold Start Problem; Andrew Chen , The New IT ; Jill Dyche | Öğretim Yöntemleri: Anlatım |
| 13 | Adapting the value definition-continued | The digital Transformation Play Book ( Colombia Press). , The Cold Start Problem; Andrew Chen , The New IT ; Jill Dyche | Öğretim Yöntemleri: Anlatım |
| 14 | disruptive business models | The digital Transformation Play Book ( Colombia Press). , The Cold Start Problem; Andrew Chen , The New IT ; Jill Dyche | Öğretim Yöntemleri: Anlatım |
| 15 | disruptive business models-continued | The digital Transformation Play Book ( Colombia Press). , The Cold Start Problem; Andrew Chen , The New IT ; Jill Dyche | Öğretim Yöntemleri: Anlatım |
| 16 | Term Exams | The digital Transformation Play Book ( Colombia Press). , The Cold Start Problem; Andrew Chen , The New IT ; Jill Dyche | Ölçme Yöntemleri: Yazılı Sınav |
| 17 | Term Exams | The digital Transformation Play Book ( Colombia Press). , The Cold Start Problem; Andrew Chen , The New IT ; Jill Dyche | Ölçme Yöntemleri: Yazılı Sınav |
Student Workload - ECTS
| Works | Number | Time (Hour) | Workload (Hour) |
|---|---|---|---|
| Course Related Works | |||
| Class Time (Exam weeks are excluded) | 14 | 6 | 84 |
| Out of Class Study (Preliminary Work, Practice) | 12 | 6 | 72 |
| Assesment Related Works | |||
| Homeworks, Projects, Others | 0 | 0 | 0 |
| Mid-term Exams (Written, Oral, etc.) | 1 | 3 | 3 |
| Final Exam | 1 | 3 | 3 |
| Total Workload (Hour) | 162 | ||
| Total Workload / 25 (h) | 6,48 | ||
| ECTS | 6 ECTS | ||