TÜRKÇE
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Information
| Code | GZT201 |
| Name | Mass Media Theories |
| Term | 2024-2025 Academic Year |
| Semester | 3. Semester |
| Duration (T+A) | 3-0 (T-A) (17 Week) |
| ECTS | 4 ECTS |
| National Credit | 3 National Credit |
| Teaching Language | Türkçe |
| Level | Lisans Dersi |
| Type | Normal |
| Label | C Compulsory |
| Mode of study | Yüz Yüze Öğretim |
| Catalog Information Coordinator | Doç. Dr. ÇİĞDEM YASEMİN ÖZKAN |
| Course Instructor |
Doç. Dr. ÇİĞDEM YASEMİN ÖZKAN
(A Group)
(Ins. in Charge)
|
Course Goal / Objective
It is aimed to to introduce students to the basic theories that shape the field of communication and media studies, to understand these theories in the context of historical and social frameworks
Course Content
The approaches, theories and models developed in the field of communication and media studies are discussed in relation to the social theory.
Course Precondition
There are no prerequisites for the course.
Resources
Burak Özçetin, Kitle İletişim Kuramları - Kavramlar, Okullar, Modeller, İletişim Yayınları. Erol Mutlu, İletişim Sözlüğü, Bilim ve Sanat Yayınları. Ernest Watson Burgess, Robert Ezra Park, Şehir Kent Ortamındaki İnsan Davranışlarının Araştırılması Üzerine Öneriler, Heretik Yayınları. Walter Lippmann, Kamuoyu, Kabalcı Yayınları. Cem Yaşın (Ed.), Gündem Belirleme Kuram ve Araştırmaları, Yargı Yayınevi.
Notes
İletişim Ansiklopedisi: http://yenimedya.info/.
Course Learning Outcomes
| Order | Course Learning Outcomes |
|---|---|
| LO01 | Define concepts related to communication and media studies. |
| LO02 | Explains concept of mass society and mass culture approach. |
| LO03 | Learn about researches on mass media. |
| LO04 | Discuss basic theoretical approaches in the field of mass communication. |
| LO05 | Evaluates the media in terms of modernization theory. |
| LO06 | Explain explains cultural imperialism and media imperialism theses |
| LO07 | Distinguish the basic features and representatives of the propaganda model. |
Relation with Program Learning Outcome
| Order | Type | Program Learning Outcomes | Level |
|---|---|---|---|
| PLO01 | Bilgi - Kuramsal, Olgusal | Defines the concepts and professional rules related to the profession and field of journalism. | 3 |
| PLO02 | Bilgi - Kuramsal, Olgusal | Defines news production, consumption and distribution processes, news sources, news / media text types. | 5 |
| PLO03 | Bilgi - Kuramsal, Olgusal | List the theories, models and approaches related to media and communication systems. | 5 |
| PLO04 | Bilgi - Kuramsal, Olgusal | Outlines the legal framework of journalism in Turkey and internationally, the legal rights of journalists, press professional principles, and ethical codes. | 3 |
| PLO05 | Beceriler - Bilişsel, Uygulamalı | Designs scientific research in the field of social sciences and humanities, especially communication and media. | 3 |
| PLO06 | Beceriler - Bilişsel, Uygulamalı | Compares traditional and new/digital communication technologies, computers and information systems. | |
| PLO07 | Beceriler - Bilişsel, Uygulamalı | Prepares written, visual and audio content for traditional and digital journalism/media environments. | |
| PLO08 | Beceriler - Bilişsel, Uygulamalı | Discusses the concepts/areas of society, culture and communication. | 5 |
| PLO09 | Beceriler - Bilişsel, Uygulamalı | Apply democratic rules, human rights and communication rights to promote social reconciliation and peace. | 3 |
| PLO10 | Yetkinlikler - Bağımsız Çalışabilme ve Sorumluluk Alabilme Yetkinliği | Supports individual and collective work in professional life. | |
| PLO11 | Yetkinlikler - Öğrenme Yetkinliği | Critically discusses the agenda and innovations of local, regional, national and international media with new perspectives. | 4 |
| PLO12 | Yetkinlikler - Öğrenme Yetkinliği | Examines traditional and digital media contents with critical approaches with media literacy competence. | 5 |
| PLO13 | Yetkinlikler - Öğrenme Yetkinliği | Describe the professional, commercial and legal processes of journalism and media organizations, current and emerging business models. | |
| PLO14 | Yetkinlikler - İletişim ve Sosyal Yetkinlik | Criticizes otherizing, discriminatory and hateful discourses in the media and society. | 4 |
| PLO15 | Yetkinlikler - İletişim ve Sosyal Yetkinlik | Through theoretical and practical knowledge, he/she supports decision-making mechanisms both in the media organization where he/she works and in the society where he/she lives. | |
| PLO16 | Yetkinlikler - İletişim ve Sosyal Yetkinlik | Supports cultural, artistic and scientific activities related to the field. | |
| PLO17 | Yetkinlikler - Alana Özgü Yetkinlik | Design solutions to problems in the functioning of journalism/media organizations. | 3 |
| PLO18 | Yetkinlikler - Alana Özgü Yetkinlik | Applies new generation journalism technologies. | |
| PLO19 | Yetkinlikler - Alana Özgü Yetkinlik | Performs duties such as press consultancy, communication coordination, press advisory, and communication management in various institutions and organizations. | |
| PLO20 | Yetkinlikler - Alana Özgü Yetkinlik | Supports work and worker safety within the framework of laws and regulations. |
Week Plan
| Week | Topic | Preparation | Methods |
|---|---|---|---|
| 1 | Introduction, course presentation | İntroduction of materials | Öğretim Yöntemleri: Anlatım, Tartışma |
| 2 | What is theory, Mutuality of Research and Theory, Functions of theories, Why do we study theory | Reading course materials, discussion | Öğretim Yöntemleri: Anlatım, Tartışma |
| 3 | Historical development of theory | Reading course materials, discussion | Öğretim Yöntemleri: Anlatım, Tartışma |
| 4 | Normative theories | Reading course materials, discussion | Öğretim Yöntemleri: Anlatım, Tartışma |
| 5 | Source theories 1 | Reading course materials, discussion | Öğretim Yöntemleri: Anlatım, Tartışma |
| 6 | Source theories 2 | Reading course materials, discussion | Öğretim Yöntemleri: Anlatım, Tartışma |
| 7 | Message theories 1 | Reading course materials, discussion | Öğretim Yöntemleri: Soru-Cevap, Tartışma |
| 8 | Mid-Term Exam | Reading course materials | Ölçme Yöntemleri: Yazılı Sınav |
| 9 | Message theories | Reading course materials, discussion | Öğretim Yöntemleri: Anlatım, Tartışma |
| 10 | Audience theories 1 | Reading course materials, discussion | Öğretim Yöntemleri: Anlatım, Tartışma |
| 11 | Audience theories 2 | Reading course materials, discussion | Öğretim Yöntemleri: Anlatım, Tartışma |
| 12 | Development of communication theories | Reading course materials, discussion | Öğretim Yöntemleri: Anlatım, Tartışma |
| 13 | Media and gender theories | Reading course materials, discussion | Öğretim Yöntemleri: Anlatım, Tartışma |
| 14 | İnternational communication theories | Reading course materials, discussion | Öğretim Yöntemleri: Anlatım, Tartışma |
| 15 | Medium theories | Reading course materials, discussion | Öğretim Yöntemleri: Anlatım, Tartışma |
| 16 | Term Exams | Reading course materials | Ölçme Yöntemleri: Yazılı Sınav |
| 17 | Term Exams | Reading course materials | Ölçme Yöntemleri: Yazılı Sınav |
Student Workload - ECTS
| Works | Number | Time (Hour) | Workload (Hour) |
|---|---|---|---|
| Course Related Works | |||
| Class Time (Exam weeks are excluded) | 14 | 3 | 42 |
| Out of Class Study (Preliminary Work, Practice) | 14 | 3 | 42 |
| Assesment Related Works | |||
| Homeworks, Projects, Others | 0 | 0 | 0 |
| Mid-term Exams (Written, Oral, etc.) | 1 | 7 | 7 |
| Final Exam | 1 | 18 | 18 |
| Total Workload (Hour) | 109 | ||
| Total Workload / 25 (h) | 4,36 | ||
| ECTS | 4 ECTS | ||